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AI Native Engineer, Growth Marketing

CookUnity

Toronto · flexible Full-time Mid Level Yesterday

About the role

Who you are

  • 2–5 years of engineering or technical experience, with meaningful hands-on work applying AI/LLMs to real business problems (side projects count — we care about what you've built, not just where)
  • Proficiency in Python or Typescript and comfort working with APIs (OpenAI, Anthropic, or similar LLM providers)
  • Build repeatable skills or plugins for popular LLM clients to empower your team
  • Educate and mentor team members to become more AI-Native
  • A builder's mentality: you'd rather ship a working prototype than write a spec about one
  • Ability to work cross-functionally and translate between technical and non-technical stakeholders
  • Experience with workflow orchestration tools (Agent SDK, n8n, Make, Zapier, or custom Typescript/Python pipelines)
  • Prior work at a DTC subscription company or growth-stage startup
  • Familiarity with prompt engineering, RAG architectures, or fine-tuning
  • Experience building internal tools used by non-technical teams
  • Familiarity with marketing platforms and data infrastructure — ideally some combination of Braze, Google Ads, Meta Ads Manager, Snowflake, or equivalent
  • Strong enough understanding of growth marketing to ask the right questions and build tools that practitioners actually want to use

What the job involves

AI is no longer a roadmap item — it's the operating system for how modern growth teams win. We're hiring a AI Native Engineer, Growth Marketing to be the hands-on builder who embeds AI into every corner of how our Growth team works: performance marketing, creative production, CRM, landing pages, growth ops, and beyond

This is a rare hybrid role. You're equal parts engineer and growth practitioner — someone who can write a Python script in the morning, ship a Braze-connected AI workflow by afternoon, and explain the business impact to a non-technical stakeholder by EOD. You don't need to have done this at scale before — you need to be obsessed with building at the frontier of what's possible and have the technical chops to make it real

You'll report directly to the Head of Growth and work across every subteam in the Growth org as their embedded AI engineer

Performance Marketing

  • Build AI-powered tools to automate bid strategy analysis, budget pacing alerts, creative performance scoring, and anomaly detection across paid channels (SEM, Meta, Affiliate, YouTube, etc.)

Creative Studio

  • Develop AI workflows for ad copy generation, creative brief automation, image asset variation at scale, and creative performance feedback loops between analytics and the studio team

CRM & Lifecycle

  • Implement AI-driven personalization and send-time optimization across email, SMS, push, and in-app channels
  • Build agentic workflows that pull Snowflake data, generate segment logic, and trigger Braze campaigns with minimal manual intervention

Landing Pages & Conversion

  • Automate LP variant generation, headline testing ideation, and personalization logic by audience segment or traffic source

Growth Ops

  • Build internal AI tools — dashboards, Slack bots, report generators — that reduce repetitive analytical work and accelerate decision-making across the team

Growth Product

  • Partner with Product and Engineering to identify where AI-powered features (recommendations, dynamic content, smart nudges) can accelerate funnel conversion and retention

Tooling & Infrastructure

  • Evaluate, implement, and maintain the AI/ML toolstack that powers Growth — from LLM APIs to workflow orchestration tools to data pipelines

What Success Looks Like

  • A measurable reduction in manual hours across mundane Growth through AI-driven automation
  • At least 5-10 production-grade AI tools or workflows live and actively used by the team within the first 4 months
  • CRM campaigns that are more personalized, faster to launch, and higher-performing because of AI assist
  • Creative output volume increases without a proportional increase in headcount
  • The Growth team thinks of you first when they want to do something smarter, faster, or at scale

Benefits

  • Comprehensive Health, Dental & Vision Insurance
  • 401(k) Plan to invest in your future
  • Paid Parental Leave
  • Wellness Benefit to support your physical, mental and emotional wellbeing
  • Unlimited Paid Vacation & Sick Days
  • 4-Week Paid Sabbatical after 5 years with us
  • Compassionate leave each time the need arises
  • Remote/Hybrid/On Site Options
  • Employee Stock Options Plan
  • Bi-annual bonus based on performance
  • Planning Sessions twice a year: New York & Buenos Aires
  • Spanish/English Lessons with a private coach
  • Monthly CookUnity Credits to enjoy meals crafted by our creators
  • Once a month in-person gatherings to fuel connection and belonging
  • Chef-Led Culinary Trips to foodie destinations (twice a year)

Skills

AIAPIBrazeDockerGoogle AdsGrowth MarketingLLMMakeMeta Ads ManagerN8NOpenAIPythonRAGSnowflakeTypescriptZapier

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