Assistant Marketing Manager

Role Overview

The Assistant Marketing Manager will work closely with senior marketing leadership to support the planning, execution, and optimisation of marketing activity that drives brand visibility, customer engagement, and revenue contribution. The role has strong exposure to campaign management, cross‑functional collaboration, reporting, and operational support, with opportunities to develop strategic capability over time.

Key Responsibilities

Campaign Execution & Coordination

• Support the delivery of integrated campaigns across digital, above‑the‑line, and below‑the‑line channels
• Coordinate briefs, timelines, approvals, and asset delivery to ensure campaigns launch on time and to brand standard
• Monitor live campaign performance and assist with post‑campaign reporting and insights

Marketing Planning & Support

• Assist with seasonal and annual marketing plans aligned to broader commercial objectives
• Contribute to market research, customer insights, and competitor analysis to inform campaign decisions
• Prepare presentations, reports, and summaries for internal stakeholders and leadership

Stakeholder & Agency Management

• Act as a point of contact between internal teams and external partners such as agencies, suppliers, and media partners
• Support collaboration between local teams and global or regional stakeholders to ensure alignment and consistency
• Build strong working relationships to enable smooth campaign execution

Budget & Administration

• Assist with budget tracking, spend reconciliation, and basic reporting
• Manage smaller tactical budgets under guidance
• Maintain campaign trackers, calendars, reporting files, and asset libraries

Brand, Events & Activations

• Ensure brand consistency across all marketing materials and touchpoints
• Support the planning and execution of events, activations, and sponsorship initiatives
• Coordinate logistics, collateral, and on‑site support where required

Experience & Qualifications

• 3–5 years’ experience in a marketing, brand, or campaign coordination role
• Exposure to integrated marketing campaigns across digital and traditional channels
• Experience working with creative, media, or production agencies
• Hands‑on familiarity with digital platforms such as paid social, search, video, or programmatic media
• Understanding of performance metrics, reporting, and basic ROI analysis
• Bachelor’s degree in marketing, Communications, Business, or a related field (or equivalent experience)

Skills & Attributes

• Strong organisational skills with the ability to manage multiple projects simultaneously
• Excellent written and verbal communication skills
• Confident stakeholder engagement and coordination ability
• Detail‑oriented, deadline‑driven, and highly organised
• Proactive, adaptable, and comfortable working in a fast‑paced environment
• Collaborative team player with a strong sense of accountability and ownership