Marketing Manager

About

Vantage is a globally recognized multi‑asset brokerage firm headquartered in Sydney, operating under the oversight of reputable regulatory authorities. With a workforce of over 1,000 employees across more than 30 offices worldwide, we bring over 15 years of industry expertise to our clients. We offer trading opportunities in CFDs across Forex, Commodities, Indices, Shares, and Cryptocurrencies. Our commitment is to deliver a robust trading environment supported by a fast and user‑friendly trading platform, enabling clients to capitalize on market opportunities efficiently.

What You’ll Be Doing

• Support the Head of Marketing in developing and executing the regional marketing strategy across South Africa and broader African markets.
• Own retention marketing — driving client lifetime value through CRM, content, web marketing, and re‑engagement campaigns (cross‑sell, upsell, churn reduction).
• Lead end‑to‑end campaign planning, execution, and optimisation across online and offline channels, including promotional mechanics and loyalty activations.
• Analyse full‑funnel marketing KPIs (acquisition cost, conversion rates, churn, re‑deposits, re‑activation) and present data‑driven recommendations to senior leadership.
• Assist in managing and mentoring team members, hosting weekly meetings, and acting as KPI gatekeeper across workstreams.
• Coordinate cross‑functionally with Performance Marketing, Community, SEO, Content, and Research teams to ensure cohesive full‑funnel execution.
• Manage external vendor, agency, and event partner relationships within budget. Step in as primary marketing point of contact in the Head of Marketing's absence.

Who We’re Looking For

• 3–5 years of progressive marketing experience, with demonstrable involvement in strategy, campaign management, and team coordination.
• Proven experience in the forex, CFD, fintech, or online trading industry is essential.
• Strong data analysis skills — comfortable working with marketing analytics tools, Excel, and reporting dashboards to drive decision‑making.
• Hands‑on experience managing integrated, multi‑channel campaigns (email, web, social, in‑app, events).
• Experience managing vendor and agency relationships, including briefing, performance tracking, and budget oversight.
• Excellent written and verbal communication skills in English, with the ability to present to senior stakeholders.
• Based in South Africa with the ability to travel domestically for events, activations, and team coordination.

Nice‑to‑Have

• Experience working across multiple African markets (Nigeria, Kenya, Ghana, Tanzania).
• Familiarity with CRM and CDP platforms.
• Understanding of A/B testing methodologies and conversion rate optimisation.
• Prior experience managing or mentoring junior marketing team members.
• Knowledge of regulatory and compliance requirements for financial services marketing in Africa.