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Audience & Marketing Manager

Podwires Marketplace

New York · On-site Contract Mid Level Today

About the role

Position Overview

TED seeks an Audience & Marketing Manager to support marketing strategy and execution for listener growth across TED's podcast portfolio. This temporary grant-sponsored role sits within the Audience Strategy & Growth team and plays a critical role in expanding and diversifying TED's audiences, deepening engagement, and building long-term listener loyalty. The successful candidate will lead strategy and execution for priority shows while supporting broader growth efforts across TED's entire podcast ecosystem.

Key Responsibilities

  • Own end-to-end marketing strategy and execution for a slate of priority TED podcasts
  • Utilize and optimize growth tools including audio cross-promotions, feed drops, host guest swaps, PR, paid media, newsletters, social media and Web
  • Manage paid media budget and develop strategy to reach audiences on social media, YouTube and Search
  • Refine organic social media strategy for TED podcasts and identify mechanisms for optimized audience reach
  • Define audiences, messaging and channel strategy to reach target listeners
  • Build and iterate growth roadmap informed by data, experimentation and audience insight
  • Partner with PR teams and external partners on press outreach and cultural moments
  • Serve as key connection between marketing, editorial, production, PR, analytics and platform partners
  • Assess campaign performance, share insights and apply learnings across shows
  • Develop performance recaps with emphasis on translating data into actionable insights
  • Support launches, campaigns and brand moments across all TED podcasts and Audio initiatives

Requirements

  • Degree (preferred) or diploma in commerce, administration, communications or similar discipline
  • 3-5 years of marketing, audience development or related experience
  • Extensive knowledge of Google applications and Microsoft suite (especially Excel/Sheets)
  • Tech-savvy with ability to quickly learn new tools and platforms
  • Strong quantitative and qualitative analytical and problem-solving skills
  • Meticulous attention to detail and ability to manage multiple simultaneous projects
  • Ability to commute to NYC office for meetings and events; international travel as needed
  • Mission-driven commitment to the power of ideas to create impact

This temporary grant-sponsored position begins April 1, 2026 and runs through May 31, 2028. TED is an equal opportunity employer welcoming diverse candidates from all backgrounds and disciplines.

Skills

ExcelGoogle SheetsMicrosoft SuitePaid MediaPRSearch Engine OptimizationSocial Media Marketing

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