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B2B Digital Marketing Manager/ Website & Digital Content Manager

ASK Consulting

Englewood Cliffs · On-site Contract Mid Level $45 – $50/hr 1w ago

About the role

About ASK

ASK Consulting is an award-winning technology and professional services recruiting firm servicing Fortune 500 organizations nationally. With 5 nationwide offices, two global delivery centers, and employees in 42 states-ASK Consulting connects people with amazing opportunities

ASK Consulting is an equal opportunity employer. We celebrate diversity and are אנחנו committed to creating an inclusive environment for all associates.

Key Responsibilities/Requirements

Responsibilities include:

  • Optimize and execute content for Client Web Site/Business (e.g., homepage, product detail pages, marketing landing pages)
  • Execute the build of below the fold enhanced content on PDPs, landing pages etc.
  • Make regular homepage updates that align with current campaigns, content pillars, seasonality, etc.
  • Execute updates and refreshes on existing content to keep it relevant and accurate
  • Ensure site is optimized for traditional SEO and GEO
  • Work with internal stakeholders & external agencies on email project management, branding, legal, copywriting and analytics
  • Report on web and email analytics
  • Assist with various Adhoc CRM, Operations, and Lead Qualification and Analytics efforts outside of our daily duties as they arise.

Qualifications:

  • Minimum of 4-6 years related experience with Bachelors Degree or Master Degree and experience in website development, digital marketing, SEO and email marketing
  • Advanced experience with Microsoft Excel, PowerPoint & data analysis
  • Ability to effectively communicate to both internal & external stakeholders
  • Excellent analytical skills, including proficiency in using web and data analytic tools (Google Analytics, Tableau), excel pivot tables and basic function's for maintaining and creating reports
  • Comfortable navigating a complex organization and building cross-functional relationships
  • Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling

Skills

CRMEmail marketingGoogle AnalyticsMicrosoft ExcelMicrosoft PowerPointSEOTableauWebsite management

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