BRAND MANAGER: FMCG ORAL CARE BRANDS

Bright smiles ahead!

We have a minty-fresh in-office opportunity for a Mid-weight Brand Manager to work on fantastic FMCG Oral Care brand at a dynamic FMCG company in Cape Town.

We’re looking for a talented, creative & experienced Brand Manager with a passion for Brands to manage a portfolio of oral care brands through Retail & Professional channels, with a strong focus on FMCG/Retail.

The position requires a strategically minded, hands-on approach with strong multi-tasking and problem-solving ability. Communication to all stakeholders: suppliers, internal, sales team, key accounts, agencies etc. is key in this role. National Key Accounts management is a focus of this role.

If working with respected brands in the Oral Care sector is your thing, then don’t hesitate to apply today!

Responsibilities

Brand Management for all Retail Brands

• Relationship management with suppliers

• Forecasting (in collaboration with procurement) & reporting to suppliers

• All product training

• Competitor research

• Competitive / profitable pricing strategy

• Marketing strategy & budget

• Marketing plan roll-out & management incl.: PR, social media, in-store promo etc.

• All marketing material

• New product launches & packaging development

• All specials (in collaboration with Sales).

Key Accounts Management of all Retail Channels

• Relationship management with all key retail accounts

• Deal/trade discounts, and profitability of each key account

• Store ranging & pricing strategy & management

• POS & in-store visibility

• Training for all retail staff

• In-store promo plan: strategy, budget, roll-out, reporting (in collaboration with Sales)

• SOH management (in collaboration with Sales)

• Extending current retail footprint & extension to new retail accounts.

• Regular communication to professional channel.

Requirements

The successful candidate must have/be:

• Business or Marketing-related Degree or equivalent professional qualification

• Experience in all aspects of developing and maintaining marketing strategies

• Technical consumer and professional marketing skills

• At least 3 -4 years broad-based marketing experience with a minimum of 3 years’ experience at Brand Manager/Key account manager level

• Proven experience in POS & in-store promo development

• Experience with consumer and shopper market research

• Experience with relevant software applications

• Thorough understanding of the Retail/Wholesale Industry

• Strong advertising savvy

• Excellent written, verbal & presentation skills

• Positive, can-do attitude

• Superb interpersonal skills coupled with the ability to work independently as well as part of a team

• Self-motivated, hardworking & tenacious

• Creative flair

• Own transport.

If you don’t have the relevant experience required for this role, please consider your application unsuccessful.

City: Cape Town

Level of Expertise: Mid

Remuneration: Negotiable

Consultant: Viv

Reference Number: #Viv3147