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Business Intelligence Manager

Mazda Canada Inc.

Canada · Hybrid Full-time Mid Level Today

About the role

About

Transform marketing processes as a Business Intelligence Manager. Lead data-driven strategies to enhance performance and guide decision-making in a hybrid work environment.

This role reports to the Director of Marketing and plays a crucial part in evolving traditional strategies to digital, insight-led methodologies. You will initiate briefs, analyze comprehensive data across multiple touchpoints, and work collaboratively with cross-functional teams. Your insights will drive business growth and optimize performance across various marketing channels.

Key Responsibilities

  • Initiate department and agency briefs to consolidate strategic inputs
  • Lead development of measurement strategy with cross-functional teams
  • Oversee brand health tracking and performance scorecards
  • Manage demand measurement across multiple marketing channels
  • Develop clarity in strategic agency briefs and stakeholder alignment

Requirements

  • 5+ years of experience in a related field
  • Post-secondary education in Management, Marketing, or related discipline
  • Advanced proficiency in Microsoft Office
  • Strong analytical skills and dashboard creation experience
  • Proven ability to communicate insights effectively

Elevate brand health and performance metrics through data-driven strategies in a collaborative, innovative environment.

Skills

Microsoft Office

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