CHEF DE PRODUIT INTERNATIONAL - PRODUITS HOMOGENES (F/H)

Responsibilities

Reporting to the Category Manager, you will manage a major product portfolio for the group: homogeneous products. Your role will be to contribute to the sales development of these ranges by proposing and ensuring the implementation of the overall marketing strategy across all relevant product lines.

In close collaboration with the marketing teams of the relevant segments/markets, R&D and Production teams (based mainly in Troisdorf, Germany, and Tarare, in the Lyon region), your main missions will be:

Product Marketing

• Build the product plan within the framework of the road map processes and manage it by proposing a strategy and positioning for each range.
• Define the functional specifications for the ranges and finalize the technical specifications with the help of the technical department within the project framework.
• Propose range extensions and services for the managed ranges.
• Monitor product developments with other company departments within the project management framework (as a project leader or member).
• Oversee product homologation/certification and validation of implementation and maintenance processes.
• Coordinate the implementation of the launch plan and communication plan for the product ranges (sales tools, communication tools, etc.) with the Communication department.
• Build the sales arguments for the ranges in collaboration with the market/segment marketing teams.
• Develop the training manual for the managed ranges.

Project Management

• Manage projects for which you have been delegated as a leader.
• Coordinate investment and development projects around the product ranges, interfacing with all relevant departments (Factories in France and Germany, R&D, Supply Chain, Controlling, etc.).

Reporting

• Establish and analyze marketing dashboards related to the managed ranges.
• Contribute to the profitability objective of your ranges in line with the group's objectives.
• Build the range's business plan and challenge commercial budgets and forecasts.