Commerce Media Strategist

Job Description

This position is eligible for medical, dental, vision, and 401(k).

Responsibilities

• Build, drive and optimize successful Search DSP Retail Media (Walmart, Kroger, Target, Instacart, and more) marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients.
• Proactively and independently develop sophisticated omnichannel commerce media strategies to drive success tailored to each client's unique goals and challenges.
• Maintain expert-level knowledge of relevant commerce media platform(s) applicable for book of business and proactively educate clients on program updates and benefits as they occur.
• Maintain annual certifications for relevant commerce media platforms applicable for book of business.
• Proactively and independently assess and diagnose omnichannel opportunities for improvement, and effectively implement changes that will ensure sustainable achievement of growth, retention, and profitability targets of your clients.
• Identify new marketing opportunities and methods to repurpose existing strategy to optimize brands' awareness and drive sales volume; even on other commerce media platforms.
• Achieve Same Store Growth targets of clients you manage or support.
• Communicate omnichannel strategy behind your clients' KPIs by confidently interpreting trends, leveraging cross-channel data/insights, and making recommendations based on digital marketing analytics and the broader commerce media landscape.
• Exemplify innovative thought leadership both within your respective vertical/channel and broader commerce media landscape, advance agency best practices, and contribute insights internally and externally.
• Actively coach, mentor, and delegate tasks and responsibilities to junior members on joint accounts where you serve as lead with successful execution.
• Foster rapport with top tier clients on the phone, over email, and in person (as needed) to cultivate a strong working relationship with clients and partners.
• Ability to intuitively and successfully tailor client-facing communication and presentations based on audience, client personality, internal/external goals, and client's holistic business objectives.
• Drive forward client relationships striving for Client Satisfaction score of 9 or above and Client Retention of 95% of above.

Requirements

• 5-7 years of experience in commerce Media, Retail Media with a proven track record of executing successful campaigns with monthly budgets of $100k.
• Experience with commerce media platforms such as Walmart, Criteo, Kroger etc.
• Skai, Analytic Index, and Helium10 experience preferred.
• Demonstrated success analyzing data and using analytics tools to drive marketing decisions.
• Advanced computer skills including Microsoft Excel and PowerPoint.
• Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
• Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.