Community Manager / Digital Marketing Assistant
KASSANDRE
About the role
KASSANDRE est une maison parisienne de maroquinerie contemporaine, où l’art déco, l’architecture et la précision du geste se rencontrent pour créer des pièces sculpturales et intemporelles.
Chaque ligne, chaque volume, chaque détail métallique est pensé comme un artefact, pur, mesuré, silencieux mais puissant.
Nous développons un langage esthétique qui s’inscrit dans la lignée des maisons créatives modernes (The Row, Loewe, Phoebe Philo, Jil Sander) : minimalisme radical, sens de la matière, excellence des proportions, sophistication discrète.
KASSANDRE est une maison indépendante, en pleine croissance, avec une vision forte : créer une nouvelle génération de sacs parisiens, conceptuels et désirables. Nous cherchons des talents sensibles à la beauté, à l’innovation, et à la construction d’un univers. In full expansion Kassandre Paris is looking for a Digital Image & Community Management assistant.
Digital is key to Kassandre expansion, and we are seeking for the right person to assist us on growing, engaging and entertaining our communities (Instagram today, Tiktok Tomorrow).
You will work closely with the Marketing team : the Chief Brand Officer, the digital manager, and the creative team. Together, we will develop a growth strategy as well as a content strategy for the brand to shine digitally.
As a community manager, your missions will be : • Content : work closely with the graphic team to develop great insta friendly content (Reels are your fav) that will generate brand awareness as well as engagement. • As Tiktok may become key, you also need to feel comfortable with the codes, the trends, the content creations. Your role will be to help us launch our Tiktok Account with great quality & differenciative content.
For both social networks, you need to benchmark what our competitors do.Analysis is also key: we will monitor everything we post / do to make sure everything is optimized. Excel thus needs to be a good friend ;) • Community management : posting all the content, managing all the interactions (DMs, comments, likes, interacting with other instagram accounts…)
=> You really are the guardian of our community. => everything that will help us grow the community is more than welcome. • Brand ambassadors / influence marketing : our brand awareness will grow as far as our clothes are worn, and valued by the people who wear it. It is also a great source of content (UGC). Nano, micro, and macro ambassadors need to be reached, cherished and gifted. Your will be the guardian of our ambassadors strategy. - You have analytical skills and like to play with figures to create action plans and recommendations - You are curious and proactive, Social networks are your playground. - You know well the codes and you are well aware of upcoming trends that could be relevant for our brand.
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