Content Creator

About

We are recruiting a Content Creator for a digital agency in Kimberley, Northern Cape to implement online campaigns for diverse clients. You will manage PPC advertising, optimise content for SEO, create social media content, analyse performance data, and provide clients with insightful reports and recommendations for improvement.

Responsibilities

• Build and maintain relationships with media, influencers, and industry partners to increase brand exposure and credibility.
• Create high-quality content for various marketing channels including blog posts, social media updates, newsletters, press releases, and video scripts.
• Collaborate with sales, product development, and internal teams to ensure alignment between marketing activities and business objectives.
• Manage the marketing budget effectively, tracking expenditure and ensuring return on marketing investment is measured and maximised.
• Manage brand identity and ensure consistency of messaging, visual presentation, and tone of voice across all communication materials.
• Manage the company's digital marketing channels including websites, social media platforms, email marketing, and paid digital advertising.
• Develop and implement comprehensive marketing strategies and campaigns aligned with business objectives and target audience insights.

Requirements

• A minimum of two to four years of marketing experience, either agency-side or client-side, with a proven track record of campaign success.
• Analytical mindset with experience in interpreting marketing data, identifying trends, and making data-driven recommendations.
• A degree or diploma in marketing, communications, public relations, or a related field from a recognised tertiary institution.
• Creativity and a passion for storytelling with ability to generate fresh ideas and innovative approaches to marketing challenges.
• For management roles, experience leading a team and managing external agencies, freelancers, and marketing budgets.
• Excellent copywriting and communication skills with the ability to create persuasive and engaging content for diverse audiences.

Qualifications

• Bachelor of Commerce in Marketing Management