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Content Marketing Expert for B2B AI-driven Strategies

Safeguard Global

Canada · On-site Full-time Yesterday

About the role

Shape the future of content as a Content Marketing Manager specializing in AI optimization. Craft impactful B2B content to engage decision-makers in a hybrid global environment. This role calls for a seasoned content marketer with 5-8 years of B2B experience, particularly in sectors like HR tech or payroll. You will lead the creation of a content strategy that resonates with enterprise audiences while optimizing for visibility in AI-driven search environments. Your work will not only drive brand awareness but also directly support pipeline initiatives through compelling storytelling and strong analytics. Key Responsibilities: • Own and implement AI-optimized B2B content strategy • Produce content across various formats for the buyer journey • Ensure accuracy through SEO best practices and AI tools • Collaborate with teams to align content goals • Conduct performance audits and refresh content as needed Requirements: • 5–8 years in B2B content marketing experience • Proven ability to drive organic growth and authority • Strong grasp of SEO and AI search environments • Excellent editing and stakeholder engagement skills • Data-driven approach to content performance Secure a role that lets you influence marketing strategies and content decisions in a collaborative, innovative atmosphere. #J-18808-Ljbffr

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