Content Marketing Manager, Hospitality

About The Company

Onni
For over half a century, Onni has been building communities for people to live, work, and play. Our success reflects our commitment to our employees and partners, and our dedication to quality construction, innovation, sustainability, and customer satisfaction. Our expertise expands across North America, with offices in Vancouver, Toronto, Los Angeles, Seattle, Phoenix, and Chicago.

Position Overview

If you know how to turn content into bookings, this role is for you. As our Content Marketing Manager, Hospitality, you’ll own the strategy and execution behind high‑performing email, social, and digital campaigns that elevate our brand and fill rooms.

Perks and Benefits

• Comprehensive Benefits Package that provides extended health care, dental care, vision care, life insurance and critical illness.
• Continuous learning opportunities with an annual educational allowance.
• Generous referral program ranging from $500‑$2,500 depending on business need.
• Regular consistent team‑building activities and events.
• Discounts to local amenities and vendors.
• Discounted hotel stays in multiple locations through our Hospitality offerings.

What Will You Do?

• Content Planning

  • Work with hospitality marketing team to develop a monthly content calendar to align communications, offers and sales initiatives, social media and email marketing strategies.

• Email Marketing

  • Manage email lists – audit, organize, segment.
  • Execute brand campaigns, property & market specific tactical campaigns.
  • Manage strategic OTA win‑back campaigns.
  • Manage all aspects of pre/during/post arrival experience communications.

• Social Media Content & Engagement

  • Develop on‑brand visual content and copy that boosts engagement, grows audience, and drives website traffic for direct bookings.
  • Manage monthly content calendar for all channels.
  • Manage property influencer collaboration arrangements and source on‑brand user generated content.

• Reputation Management

  • Improve current response rates by providing support to properties on communications strategies for handling reviews, audit response rates across the brand.
  • Audit and update all Business Listings: Google My Business, Trip Advisor and OTA listings to ensure content, imagery and offers are up to date and consistent across all channels.

• Reporting & Analyzing

  • Prepare monthly market and brand reports covering social media and email marketing analytics including recommendations on campaign management.

• Website

  • Work with the hospitality marketing team to write fresh editorial content.
  • Keep stay offers and hotel information up to date.

What You'll Bring

• Minimum 3 years of experience in Marketing & Communications.
• Post‑Secondary Education with a focus in Marketing & Communications or other related field.
• Exceptional copywriting skills.
• Previous experience with a CMS.
• Marketing experience from the Hospitality, Travel or Tourism industry considered a strong asset.
• Previous experience with email marketing platforms and executing email marketing strategies across a consumer journey.
• Experience managing and creating content for social media.
• Basic to intermediate knowledge of Adobe Design Suite.

Salary Range

$75,000 - $80,000

AI Use

This role may involve the use of artificial intelligence (AI) tools to support research, analysis, content development, design, reporting, or operational efficiency. Employees are expected to use AI responsibly and in compliance with company policies, data privacy requirements, confidentiality obligations, and applicable laws. All AI‑generated or AI‑assisted outputs must be reviewed for accuracy, quality, and appropriateness before use. Employees are also expected to disclose when AI tools have been used in the creation of work and must not present AI‑generated content as solely their own original work.

How To Apply

• Please apply through the link on the job posting and attach your resume and any other required documents.
• We thank all applicants for your interest in the Onni Group. Note that only those applicants under consideration will be contacted.

Thank you for your interest in a career with Onni Group! We believe that the strength of a company lies in its people and are fortunate to have an extremely motivated and dedicated staff that brings expertise and attention to detail in every project they undertake.

If you believe that your skills would be a valuable addition to our team and would like the chance to be a part of the award‑winning Onni Group, please check our open opportunities.

To best stay up to date about all things Onni, please follow us on the following social media:

• Instagram
• LinkedIn
• Twitter/X
• Facebook

Please do not contact our managers or employees directly in an attempt to present candidates without a written request, and a signed agreement within the last 12 months. Complying with this request will be a major factor in determining a professional relationship with Onni Group.

Any submissions of unsolicited resumes directly to Onni employees, managers or any Onni email address will not be bound or obligate Onni in any way to pay any fees if such a person is hired.

If you are interested in working with Onni please contact Daryl Kerrey – recruiting@onni.com, and email us info about your company. We will then contact you to set up any further discussions.

Please note, all Onni hiring requires at minimum an official virtual or in‑person interview prior to offer stage.