Content Marketing Strategist

Company Overview

Brafton is one of the world’s leading content marketing firms, with offices in Boston, London, Toronto, and Sydney. We aspire to continually raise the bar on what people consider “marketing content.” We create result-focused strategies and content to drive SEO, social engagement, and leads for our clients. Our teams continuously build expertise across new media formats, including video, blogs, infographics, and web design.

Position Summary

This is a remote, full-time position open to candidates in Eastern or Atlantic time zone Canada. We are looking for an A-Player who is client-focused, self-motivated, digitally-savvy, and results-driven. You will primarily focus on four areas: account management, content marketing strategy, revenue retention and growth, and project management. You will consult, strategize, and manage the execution and integration of custom content strategies that drive growth for mid-large scale organizations. To demonstrate success, you must not only have industry SME but also possess exceptional organizational skills to manage a wide variety of initiatives.

Account Management

Our Content Marketing Strategists love account management, building rapport with clients and truly understanding their business. You view servicing a client portfolio of 20-25 clients (mid-large in a wide variety of industries) as an exciting challenge! You will demonstrate the success of your strategies through ROI reporting and delivery against client objectives.

Content Strategy

As a strategist, you will consult, develop, and maintain strong, multi-faceted content marketing strategies for clients which include research, interpretation, and presentation of statistical reporting.

Revenue Retention and Growth Success

Success is measured by the retention of clients in your portfolio and growing your account base. You must be able to sell the next strategy and create statements of work that help clients meet their business objectives. You must be commercially savvy; understanding how businesses make decisions and generate revenue in a competitive market.

Project Management

Bring your ideas to life by working with Brafton’s content creation teams (editorial, graphics, video, and social media), web integration team, and clients to create strategies that deliver strong ROI against client objectives. Success is measured by the strength in your portfolio and rewarded through incentive opportunities (client retention/organic growth). While this is primarily a remote role, some travel to visit clients in person may be required.

Skills & Qualifications

• Relevant Bachelor’s degree
• Minimum of 3-5 years proven experience in Account Management and/or content marketing/SEO strategy trends
• Strong communication skills
• High attention to detail and organizational skills

Key Skills Needed

• Account Management
• Content Marketing
• Digital Strategy
• SEO Strategy
• Sales
• Google Analytics
• Google Adwords
• Web Analytics
• Social Media Strategy
• Digital Marketing Consulting
• Project Management

Benefits Include

• Competitive Incentive plan
• Health Savings Account
• Pension
• Paid vacation
• Flexible remote schedule
• And more!

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.