Creative Marketing Manager

About BBC Studios

Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.

About BBC Learing Hub

Launched in July 2025, the BBC Learning Hub is a new educational website for U.S. and international teachers, students, and families. Featuring thousands of BBC video clips, ready-to-use mini-lessons, printables, daily challenges, and more, the Hub supports K–12 learning through trusted, world-class storytelling.

Job Purpose

The Creative Marketing Manager will lead day-to-day marketing for the BBC Learning Hub, developing and executing campaigns that grow our audience and engage educators, students, and partners. This highly collaborative role requires strong digital marketing skills, creative storytelling, and experience managing both organic and paid media campaigns.

The ideal candidate is equal parts strategist and hands-on marketer, ready to make an immediate impact in building our community.

Key Duties and Responsibilties

• Digital Marketing & Campaigns Plan and execute marketing campaigns across social media, email, and digital advertising (Google, programmatic, paid social).
• Manage social media presence and create engaging, shareable content tailored to teachers, parents, and students. Track performance and optimize campaigns for engagement, reach, and conversions.
• Email & Newsletters Manage audience email lists and create compelling newsletters that highlight new resources and drive traffic to the Hub.
• Oversee list segmentation, A/B testing, and campaign performance.
• Content & Editorial Contribute to editorial strategy, managing freelance writers and content creators.
• Write and edit blogs, teaching resources, and marketing copy that align with our brand voice.
• Collaborate with the content team to integrate marketing priorities with educational storytelling.
• Collaboration & Partnerships Work closely with BBC Learning Hub leadership and partners to ensure marketing campaigns support broader strategic goals.
• Coordinate cross-functional projects with content, product, and design teams.

Information at a Glance

This is your BBC

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.

Find out more about BBC Studios

Life at BBC Studios

• A flexible 35-hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.
• Defined pension (up to 10% employer contributions).
• Caring and parenting support, 24/7 remote GP access, life assurance and accident benefit.
• BBC Studios is a world leader in operating sustainably both on and off screen. Find out more about BBC Group’s science-based Net Zero targets here .
• Career development in a values-led purpose-driven culture.

Benefits may vary if you are joining on an FTC basis.

Learn more about life at the BBC and our values in our candidate pack.

Candidate pack

You belong

We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.

We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

Find out more about diversity, inclusion and belonging in our strategy below.

Diversity, inclusion & belonging strategy

Disability confident

We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: reasonable.adjustments@bbc.co.uk