CRM Manager

CRM Manager – La Vallée Village – Fixed term Contract / Full time / On Site

Something Extraordinary Every Day™

About the Role

Join our Marketing Department’s Guest Knowledge and Engagement team, where we develop and implement customer engagement strategies and personalized experiences to foster loyalty and support growth. Our team collaborates closely with other departments (Marketing, Retail, Partnership, Tourism, etc.) to successfully execute cross‑functional projects for the Village. You will work on relationship strategy, CRM project management, campaign execution, and performance analysis.

Contract duration: Mid June – Mid December 2026

Responsibilities

• Developing the CRM value proposition.
• Defining the overall engagement strategy for the CRM programme.
• Supervising the communication strategy of the membership programme.
• Monitoring and tracking engagement across different database segments.
• Planning, implementing, and managing the performance of commercial campaigns for our members.
• Developing exclusive benefits and rewards for members in collaboration with various teams.

Requirements

• 5+ years of experience in a CRM department, contributing to the implementation of exclusive projects for a loyalty program.
• Proficiency with CRM management tools such as Salesforce Loyalty.
• Analytical mindset with strong data manipulation and visualization skills using Excel or Power BI.
• Keen interest in customer engagement and loyalty topics.
• Native French speaker with excellent written and spoken English, able to work in a multicultural and multilingual environment.

About The Bicester Collection

The Bicester Collection is the world’s leading luxury shopping destination, committed to creating magical and memorable experiences for our guests. The collection distinguishes the 11 Villages in Europe and China as one collection of destinations for guests, brand partners, travel and tourism partners, corporate and financial media, and internal teams.

• Vision: To be the best shopping destination in the world.
• Mission: To make the lives of others better – our brands, our guests, our people, and our communities.
• Brand Promise: To offer something extraordinary every day.

Why We’re Exceptional

The key to our success is the quality and commitment of our people. Working in any of the Villages means playing an active role in redefining both the art and the science of retail, enabling us to anticipate future trends in a fast‑changing world.

Our Inclusive Culture

The Bicester Collection comprises 1,200 colleagues from 50 nationalities, diverse in background, age, experience, and leadership style. We believe an inclusive workforce makes magic happen and welcome everyone—regardless of age, gender identity, race, sexual orientation, physical or mental ability, or ethnicity—to join our family.

We are offering a fantastic opportunity for a professional and commercially focused individual to join us. We have huge ambition for what we can achieve together and we want to have fun!