Culture Marketing Events Manager
Red Bull South Africa (PTY) LTD.
About the role
Red Bull’s Culture Marketing program is a successful pillar of our global marketing mix with a strong focus on music and dance. The purpose of the Culture Marketing Event Manager is to support Red Bull’s path to becoming the most aspiring brand through activating and executing world class marketing initiatives across music and dance. This role is responsible for the strategy, programming, and the execution of live and virtual music and dance experiences. The Culture Marketing events manager will lead and execute Red Bull owned and third party initiatives within the culture portfolio and work cross-departmentally with, brand marketing, media network, partnerships, field marketing and sales to ensure impactful, high-quality and consistent strategic executions for the brand in line with the culture strategy.
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