Digital Account Strategist

The Opportunity

Join a leading global e-commerce and retail powerhouse, partnered with Aquent, as we revolutionize the connection between brands and customers. Our innovative team bridges the gap between supplier brands and retail shoppers at an unprecedented scale, using proprietary data to drive high-impact digital advertising.

As a Digital Account Strategist, you will be at the center of this evolution, fostering advertising partnerships and driving significant revenue growth. This is a hybrid role requiring you to be onsite 3 days a week in Hoboken, NJ.

What You’ll Do

You will play a pivotal role in delivering conversion-driven and brand-building results for our partners through strategic insight and hands-on execution.

• Strategy & Optimization: Manage and optimize supplier advertising campaigns and revenues; develop strategic recommendations based on deep dives into supplier business goals.
• Creative & Technical Lead: Lead the end-to-end creative process between suppliers and internal teams; provide technical guidance on campaign specs and lead troubleshooting efforts.
• Cross-Functional Collaboration: Partner with Campaign Management on activation/trafficking and Measurement & Analytics to ensure reporting integrity.
• Client Relationship Management: Cultivate strong client relationships, lead campaign kick-offs, and identify upsell opportunities beyond initial contracts.
• Sales Support: Collaborate with Sales professionals to develop proposals, evaluate deals, and contribute to Quarterly Business Reviews (QBRs).
• Mentorship: Act as a leader within the team by mentoring Senior Campaign Managers and junior associates.

Must-Have Qualifications

We are looking for resourceful, adaptable professionals who can navigate a large organization while maintaining the speed of a nimble startup environment.

• Education: A four-year college degree.
• Client Leadership: Proven ability to lead day-to-day client relationships and collaborate with multi-functional teams.
• Media Planning: Hands-on experience developing comprehensive media plan recommendations.
• Data Literacy: Familiarity with analytics, advertising technology, and Data Management Platforms (DMP), supported by strong quantitative skills.
• Project Management: Meticulous attention to detail and exceptional follow-through to ensure accountability across teams.
• Communication: Excellent written, verbal, and presentation skills; comfortable escalating key issues to senior management when necessary.
• Agility: Ability to work proactively under pressure and manage multiple ad hoc requests in a fast-paced environment.