Account Manager

Who We Are

Crimson Media Group is a full-service digital marketing agency specializing in SEO, Google Ads, web development, and social media marketing for dental practices across the U.S. We’re not a vendor — we’re a strategic growth partner. Our boutique, relationship-based approach has driven a 97.88% client retention rate — well above the 80–85% industry average. We’re coming off a record year and we’re growing.

Core Values

We hire and operate by these principles: Be Coachable · Be Reliable · Be Resourceful · Be Pioneering · Have Fun.

The Role

The Account Manager is the face of Crimson Media to our clients. You’ll own a portfolio of ~20 dental practice accounts, serving as their primary point of contact, strategic advisor, and internal quarterback. You’ll translate marketing data into confident business conversations — not just report numbers, but help clients understand the ROI of their investment and make smart decisions for long-term growth.

What You’ll Do

• Own ~20 client accounts from onboarding through long-term retention
• Hold monthly MPRs (Monthly Performance Reviews) and send weekly campaign update emails
• Calculate and communicate Cost Per New Patient (CPNP) using 3-month rolling averages
• Use patient lifetime value (LTV) and national benchmarks to frame performance confidently
• Translate client calls into clear, detailed ClickUp task briefs for web and creative teams
• Collaborate daily with marketing, web, and content teams to execute campaigns on time and on brand
• Monitor accounts, escalate issues through proper channels, and keep all notes in ClickUp/Google Drive
• Maintain a 97%+ client retention rate through proactive strategy and strong relationships
• Participate in weekly leadership brainstorming and attend all team meetings
• Remain responsive via Slack during working hours

Skills & Competencies We Value

• Consulting mindset: 80% business strategy (CAC, LTV, ROI), 20% marketing tactics
• Ability to de-escalate reactive client decisions using data and long-game framing
• Comfortable presenting Google Ads and Meta Ads performance in plain, client-friendly language
• Strong written communication — warm, specific, and data-informed
• When you apply for this position, send us a message in Indeed and include the "Tooth" Emoji (Details matter, and this tells us you have a high attention for details.)
• Detail-oriented with a habit of cross-checking data before sending anything to a client
• Ability to set clear expectations with startup clients on the 6–12 month compounding timeline
• Familiarity with or eagerness to learn Practice by Numbers (PBN) reporting
• Skilled at writing action-oriented internal task briefs (ClickUp) for teams not on the client call

Qualifications

• Marketing experience, preferably in a digital or agency setting
• Excellent rapport-building and relationship management skills
• Strong written and verbal communication; able to communicate by phone, video, and email
• Proven problem-solving and strategic thinking; solutions-oriented under pressure
• Highly organized; able to manage multiple accounts and deadlines simultaneously
• Trustworthy, autonomous, and accountable — thrives in a remote environment
• Coachable and growth-minded; willing to learn scripts, dialogues, and new tools
• Strict attention to detail and cross-checking of all data.

Communication & Chain of Command

• Daily: Slack with AM team and leadership for high-priority items.
• Weekly: EOW Client Scorecard to leadership by Friday 2 PM EST; attend department meeting.
• Monthly: MPRs with all assigned clients.
• When issues arise: search SOPs first → consult peers → escalate to leadership (CARS method) → follow up until resolved.

Interaction Cadence

• Integrator — Weekly
• Marketing & Operations Teams — Daily
• Clients — Weekly email updates + monthly MPR

Pay

R32 477,25 - R34 975,50 per month

Work Location

Remote