Digital Marketing Manager

About

We're recruiting for a Digital Marketing Manager role at a fast-growing DTC wellness brand. They doubled revenue last year, are scaling marketing spend significantly, and this is hire number two in a two-person marketing department, so your read on data and agency performance goes directly to the founders. Small team by design, seven-figure budgets, real ownership.

This is not a pure execution role and not a pure strategy role, the person who owns the execution layer is expected to question numbers, manage a performance agency across Meta, Google, YouTube, and CTV, and own Klaviyo and Shopify execution end to end. AI fluency is a genuine differentiator here; if you've built workflows or automated processes with AI tools, that's a meaningful plus.

Compensation & Benefits

• Location: Fully Remote, Continental U.S. (Pacific time zone preferred; East Coast considered)
• Compensation: Up to $115,000 base DOE
• Competitive benefits
• Generous PTO
• Great Place to Work 2025–2026

Must-Have Qualifications

• 3–5+ years in DTC ecommerce marketing with hands-on campaign and content execution — in-house brand side, not agency
• Klaviyo proficiency: flows, segmentation, reporting; able to evaluate agency execution independently
• Shopify Admin fluency: discounts, gift-with-purchase, promotional QA without supervision
• Analytical rigor: GA4 beyond surface dashboards; instinct to question data before acting on it
• AI tool integration in your actual workflow — not copy editing or brainstorming, but building systems, automating processes, or solving real operational problems
• Strong writing for high-AOV product content where accuracy and trust drive purchase decisions
• U.S. citizens and permanent residents welcome. Unable to provide sponsorship at this time.