Digital Marketing Manager

Overview

Thompson Restaurants is seeking a strategic Digital Marketing Manager to lead the calendar of digital initiatives across our portfolio of 15 restaurant brands. This role is responsible for driving engagement, conversions, and guest satisfaction through owned digital platforms and third-party delivery channels, including Uber Eats, DoorDash, and Grub Hub.

In this role, you will manage website content and functionality, lead email marketing campaigns, and monitor digital guest experience tools — ensuring brand consistency and performance optimization across multiple brands. If you're a hands-on digital marketer who thrives in a fast-paced, entrepreneurial environment, this is the place for you.

Responsibilities

Digital Channel Management

• Manage website across all brands to include timely updates to pricing, promotions, and pop-ups.
• Monitor the scheduling, and performance tracking of email marketing campaigns — brand-specific and system-wide.
• Work with digital assets for resizing where needed.

Third-Party Delivery Platform Oversight

• Serve as the primary liaison for Uber Eats, DoorDash, Grubhub, and other third-party marketplaces.
• Own menu accuracy, promotional uploads, pricing alignment, and merchandising (photo) opportunities across platforms.
• Monitor third-party platform dashboards and performance metrics to identify trends and growth opportunities on a consistent basis.

Guest Experience & Data

• Lead and work closely with the Marketing Associate to ensure listings (Google, Yelp, etc.) are accurate and optimized on a consistent basis.
• Own OLO relationship along with providing support for CRM and segmentation strategies and the building of CLV for all brands.

Cross-Functional Collaboration

• Partner with Brand Managers to align digital campaigns with in-store promotions and activations.
• Collaborate with Marketing Associate Manager to support digital delivery of catering, gift card, and loyalty initiatives.
• Coordinate with the Creative Team to ensure brand-aligned creative across all channels.

Qualifications

• 4+ years of experience in digital marketing, ideally in multi-location restaurants, retail, or hospitality.
• Proficient with website CMS platforms (Squarespace a plus), email marketing tools (OLO is a plus), and third-party marketplaces.
• Strong understanding of digital KPIs and customer journeys.
• Proven ability to manage projects across departments and balance multiple brand voices.
• Comfortable analyzing performance metrics and making data-driven decisions.
• Detail-oriented with strong organizational and communication skills.
• Prior experience managing teams.
• Experience managing restaurant delivery platforms (Uber Eats, DoorDash, GrubHub) as well as customer data platforms.
• Knowledge of photoshop, adobe, and Canva.
• Basic design or HTML knowledge is a plus

Benefits

• Health/Dental/Vision
• Paid Time Off
• 401(k), matched up to 4%
• Short and Long Term Disability
• Tuition Reimbursement
• Employee Referral Program
• Pet Insurance
• Discounts: Hotels, Travel, Tickets, Restaurants
• Employees and their relatives are eligible for a discounted meal plan at any of our HBCU client locations while they are attending school

Who We Are:

Thompson Hospitality is of the largest restaurants, food service, and facilities management companies in the country. We are highly built upon our values, do the right thing, do the best you can, and treat others how you want to be treated, which are shaped by more than 33 years of relationships with our clients, guests, and communities. We offer competitive benefits, see our website for more. https://www.thompsonhospitality.com/

We are an equal opportunity employer and value diversity. All employment decisions are made based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status under applicable federal, state, or local laws.