Digital Marketing & SEO Specialist

Job Title

Digital Marketing & SEO Specialist

Experience

1 to 5 Years

Role, Responsibility and Authority

• Design, develop, and maintain the company website to ensure optimal performance and user experience.
• Regularly update website content and ensure technical functionality and security.
• Implement effective SEO strategies to improve website ranking and organic reach.
• Plan, execute, and manage Google Ads campaigns for maximum ROI.
• Create and manage company business profiles on Google, social media, and other online platforms.
• Manage incoming leads from digital sources and coordinate with relevant departments for follow-up.
• Monitor and analyze website and campaign performance to identify conversion bottlenecks and optimize user journeys.
• Implement data‑driven strategies to improve online conversion rates and overall marketing ROI.

Skills

• Strong knowledge of SEO techniques (on-page, off-page, and technical SEO).
• Hands‑on experience with Google Ads, Google Analytics, and Google Search Console.
• Proficiency in Google Tag Manager for implementing and managing tracking codes effectively.
• Hands‑on experience with Google Business Profile Management to optimize company listings and enhance local visibility.
• Proficiency in website development and CMS platforms (especially WordPress).
• Familiarity with social media marketing and online business profile management.
• Ability to analyze data and generate performance reports.
• Basic knowledge of graphic design tools (e.g., Canva, Adobe Photoshop) is an advantage.
• Excellent communication, creative thinking, and time management skills.
• Strong attention to detail and ability to work independently with minimal supervision.

Job Type

Full‑time

Pay

AED3,000.00 - AED4,000.00 per month

Work Location

Remote