Digital Marketing Specialist (H/F)

UNLOCK YOUR POTENTIAL

At Electrolux Professional Group, we believe potential powers progress. We’re not searching for perfection—we’re looking for people with the right mindset. If you're curious, resilient, and ready to grow, you'll find the space to lead, innovate, and together with us Meet the needs beyond tomorrow.

https://www.electroluxprofessionalgroup.com/en/join-us/

Digital Marketing Specialist (H/F)

What You’ll Be Doing

Social Media Management

• Coordinate with our agencies to plan and execute editorial calendars across LinkedIn, Facebook, Instagram, and other relevant platforms.
• Ensure quality control of agency deliverables, challenge proposals, and maintain alignment with brand guidelines.
• Monitor online communities, interact with followers, and foster engagement.
• Support the planning, execution, and analysis of paid social campaigns.

Content Creation & Coordination

• Plan and produce content (photos, videos, video tutorials, interviews) based on marketing needs, product launches, and events.
• Capture high quality visual assets during exhibitions, customer demos, factory activities, and live events for social media and brand storytelling.
• Coordinate with external agencies to ensure timely delivery and distribution of content across channels.
• Support live social media coverage during key events.

Email Marketing & Marketing Automation

• Plan and manage email marketing campaigns: create engaging newsletters, maintain and segment mailing lists, and analyze campaign performance.
• Build and optimize automated journeys using Salesforce Marketing Cloud to nurture leads and improve engagement.
• Contribute to the long-term development of our email strategy, including templates, customer journeys, and A/B testing.

Website & SEO Management

• Maintain and update website content via CMS (WordPress preferred) to ensure accuracy, consistency, and alignment with marketing priorities.
• Collaborate with our agency on SEO optimization, new website developments, and UX improvements.
• Support the creation of new landing pages and track their performance.

Analysis & Reporting

• Track KPIs and report on digital campaign performance (impressions, engagement, conversions, ROI).
• Analyze website user journeys and recommend improvements to increase conversion rates.
• Stay informed about digital trends, tools, and best practices to continuously enhance our processes.

Cross-Functional Collaboration

• Work closely with the sales team, factory production, event project manager, and external agencies to ensure strong alignment between digital, product, and offline activities.
• Contribute to global campaign design and ensure consistent messaging across all touchpoints.

What’s Needed For You To Thrive

• Minimum 3 years of experience in digital marketing or a similar role.
• Up to 25% travel (exhibitions, customer visits, content capture, events).
• Excellent organizational and project management skills; ability to coordinate multiple stakeholders.
• Strong ability to produce high-quality photos and videos; comfortable filming and directing short tutorials or interviews.
• Experience with email marketing and marketing automation tools (Salesforce Marketing Cloud strongly preferred).
• Knowledge of CRM tools (Salesforce) and CMS platforms (WordPress ideal).
• Familiarity with social media management and analytics tools (GA4, Hootsuite or equivalent).
• Fluency in English is essential. Additional languages such as German or Italian are a strong plus.
• Curious, proactive, detail oriented, and eager to learn.

OUR CULTURE IN 4 WORDS

• Be Customer Obsessed.
• Build Trust.
• Be Bold.
• Act Sustainably.

(We’re building it every day — and we’d love your help.)

What’s In It For You

• Trust, ownership, and the opportunity to grow
• Be part of a company grounded in customer focus, sustainability leadership, innovation, and social impact. We aim to Meet Needs Beyond Tomorrow
• The possibility to work hybrid and build a flexible worklife balance
• Be part of an industry shift that makes a difference — in how people live, cook, clean, care, and serve
• Plus: country-specific perks and benefits designed to support your well-being.

To know more about the brand: https://www.ditosama.com/

Electrolux Professional Group - meeting needs beyond tomorrow

Electrolux Professional Group is the sustainability leader in our industry and one of the leading global providers of food service, beverage, and laundry solutions for professional users. Our innovative products and worldwide service network make our customers’ work-life easier, more profitable – and truly sustainable every day. Our solutions and products are sold in over 110 countries. In 2025, the Electrolux Professional Group had global sales of SEK 12.2bn and approximately 4,300 employees. Electrolux Professional’s B-shares are listed at Nasdaq Stockholm. For more information, visit www.electroluxprofessionalgroup.com