Digital Marketing Specialist (D2C only)

Company Description

UrbanGabru is a pioneering brand in India dedicated to addressing the evolving lifestyle, fashion, and grooming needs of men. Challenging stereotypes, UrbanGabru has created a community for men who embrace style, confidence, and grooming. Our mission is to empower urban men to express themselves, look their best, and redefine modern masculinity. We offer innovative products that aim to make men's fashion and grooming accessible, stylish, and bold.

Role Description

We are seeking a full-time Digital Marketing Specialist focused exclusively on Direct-to-Consumer (D2C) marketing. This on-site role, located in Pune Division, will involve planning, implementing, and managing digital marketing strategies to drive online sales and amplify brand presence. Responsibilities include managing digital advertising campaigns, analyzing web and campaign performance through analytics tools, executing online marketing initiatives, and collaborating with teams to create engaging content tailored for social media.

Qualifications

• Expertise in Digital Marketing, Social Media Marketing, and Online Marketing strategies
• Strong skills in Web Analytics and performance measurement
• Excellent Communication skills for team collaboration and audience engagement
• Proficiency in creating targeted campaigns to boost D2C sales
• Ability to analyze trends, optimize campaigns, and achieve measurable results
• Bachelor's degree in Marketing, Business, or a related field
• Prior experience in D2C marketing and familiarity with e-commerce tools are a strong advantage