Digital Marketing Strategy Manager

Our client is seeking a visionary and data-driven Digital Marketing Strategy Manager to lead their online presence and drive growth through comprehensive, fully remote marketing initiatives. This senior role is responsible for developing and executing innovative digital marketing strategies across multiple channels, including SEO, SEM, social media, content marketing, email marketing, and display advertising. The ideal candidate will possess a deep understanding of the digital marketing landscape, current trends, and emerging technologies, with a proven ability to translate business objectives into measurable online success. You will manage the digital marketing budget, allocate resources effectively, and oversee the creation of compelling marketing campaigns. Key responsibilities include conducting market research, analyzing competitor activities, and identifying target audiences to inform strategy. You will monitor campaign performance using analytics tools, interpret data to derive actionable insights, and optimize strategies for maximum ROI. Collaboration with internal teams, such as sales, product development, and creative services, is essential to ensure brand consistency and integrated marketing efforts in this remote setup. This position demands exceptional analytical skills, creativity, and strong project management capabilities. Proficiency in marketing automation platforms, CRM systems, and various digital advertising platforms (e.g., Google Ads, Facebook Ads Manager) is required. You will also be responsible for staying abreast of algorithm changes and platform updates to maintain competitive advantage. This is an outstanding opportunity for a talented digital marketer to shape and execute impactful strategies remotely, contributing to significant business growth for our client, with potential market influence around **Minna, Niger, NG**.