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Director, Growth Marketing

Sequoia Capital Global Equities

flexible Full-time Executive $235k – $317k/yr 3w ago

About the role

About

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!

As the Director, Growth Marketing at Figma, you will oversee a team of media experts dedicated to optimizing our presence across all digital marketing channels, including paid search, social, display, affiliate programs, and beyond. This role will play a key part in helping us tackle some of our most exciting problems, unlocking new opportunities, and creating an environment where our teams can do their best work. The ideal candidate should be passionate about the ever-evolving landscape of performance media, have a growth mindset seeking continuous learning and innovation, and leverage data to uncover unique growth paths that maximize efficiency.

This is a full time role that can be held from one of our US hubs or remotely in the United States.

What You’ll Do At Figma

  • Lead a team of media experts dedicated to optimizing our presence across all digital marketing channels, including paid search, social, display, affiliate programs, and beyond
  • Be strategic in identifying opportunities to drive growth through paid marketing, but also be comfortable diving in deep into platforms and data to unlock growth opportunities
  • Collaborate with the Global Demand Generation team to support building campaigns that fit the needs of every region
  • Assess and build in-house talent where necessary and partner with media agencies as needed

We'd Love To Hear From You If You Have

  • 8+ years of experience leading a paid/performance marketing function for a high growth company
  • 2+ years managing a team of direct reports
  • Experience in building global paid marketing campaigns
  • Experience managing $xxM media budget with clear visibility into payback period

Preferred Qualifications

  • Experience in Paid Search, YouTube, LinkedIn, and/or Display
  • In-house experience at a high-growth B2B or PLG (Product-Led Growth) SaaS company is preferred, where you have directly owned paid marketing strategy and budget rather than managing client accounts in an agency setting
  • Experience in PLG organizations

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement with company contribution
  • Parental leave & reproductive or family planning support
  • Mental health & wellness benefits
  • Generous PTO
  • Company recharge days
  • Learning & development stipend
  • Work from home stipend
  • Cell phone reimbursement
  • Equity
  • Sales incentive pay for most sales roles
  • Annual bonus plan for eligible non-sales roles

Additional Information

  • This role has an annual base salary range of $235,000 - $317,000 USD.
  • Job level and actual compensation will be decided based on individual qualifications, market demands, and specific work location.
  • Pay range is localized for remote roles according to employee work location by a factor of between 80% and 100% of range.
  • Figma is an equal opportunity workplace and provides reasonable accommodations for individuals with disabilities.
  • Candidates are required to keep cameras on during video interviews and attend in-person onboarding if hired.
  • By applying, candidates agree to processing of personal data according to Figma's Candidate Privacy Notice.

Skills

Affiliate programsDisplay advertisingLinkedInPaid searchPaid marketingSocial mediaYouTube

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