Director of Brand & Social

About

Lead brand innovation as the Director of Brand & Social at Poppy & Peonies. This leadership role focuses on strategic storytelling and impactful campaign execution across various channels.

As the Director of Brand & Social, your expertise will drive marketing strategies that resonate with communities. You will oversee creative direction and manage a high-performing team dedicated to the brand’s vision. Collaborating closely with cross-functional teams, you’ll ensure that all initiatives embody Poppy & Peonies' identity and objectives.

Responsibilities

• Oversee marketing campaigns and influencer partnerships
• Drive innovation in social media and community strategies
• Manage the creative direction for social content
• Develop and execute comprehensive marketing strategies
• Build and mentor a high-performing marketing team

Requirements

• Proven leadership in brand marketing, preferably in fashion
• Strong understanding of social media and digital marketing
• Ability to execute multi-channel campaigns
• Creative mindset with storytelling expertise
• Experience in managing influencer programs and collaborations

Shape brand narratives and engage the community as Director of Brand & Social at Poppy & Peonies.