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Director of Acquisition & Performance Marketing

VirtualVocations

Kansas City · On-site Full-time Executive 1w ago

About the role

Key Responsibilities

  • Own and execute the full funnel acquisition strategy, ensuring alignment of media, creative, and audience strategies
  • Lead performance creative strategy, translating insights into actionable briefs and optimizing creative development for sustained outcomes
  • Manage performance governance and operational excellence, ensuring effective budgeting, testing, and scaling of initiatives

Required Qualifications

  • 10-15+ years of experience in performance marketing, growth, or digital acquisition
  • 5+ years of leadership experience managing high-performing marketing teams
  • Bachelor's, Master's, or equivalent degree in marketing, communications, or related field
  • Proven track record in scaling customer acquisition in SaaS, technology, or B2C/B2B sectors
  • Hands-on experience with AI-driven workflows to enhance marketing productivity

Skills

AI

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