Director, Services Business Development – Customer Acquisition & Engagement

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

About The Role

• Shape and execute the Services growth strategy in Northern Europe, with a strong focus on personalization, loyalty and marketing services.
• Develop compelling client narratives and proposals tailored for CMOs and senior stakeholders, ensuring alignment with Mastercard’s broader objectives.
• Lead initiatives in partnership with internal teams and clients to deliver impactful solutions that drive measurable results.
• Define and track KPIs for adoption, revenue growth, internal alignment, and client impact, including cross‑sell, upsell, and overall revenue targets.
• Leverage data and insights to evaluate performance, identify what’s working, and adjust strategies for continuous improvement.
• Influence senior leadership through credible storytelling backed by proven results and market insights.
• Identify new market segments and partnership opportunities to close capability gaps and strengthen Mastercard’s position.
• Collaborate across product, marketing, and regional teams to ensure seamless delivery and maximize client value.

All About You

• Proven experience in marketing‑driven environments (creative agencies, loyalty, personalization) combined with sales/business development expertise.
• Strong ability to craft persuasive proposals and influence senior stakeholders.
• Familiarity with customer engagement strategies, loyalty programs, and personalization technologies.
• Excellent communication, presentation, and analytical skills; ability to convey complex ideas effectively in English (Dutch is an advantage).
• Ability to work collaboratively across multiple teams and manage complex projects.
• Undergraduate degree required.

Corporate Security Responsibility

• Abide by Mastercard’s security policies and practices.
• Ensure the confidentiality and integrity of the information being accessed.
• Report any suspected information security violation or breach.
• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.