Marketing Specialist
Randstad Canada
About the role
About
Drive impactful marketing initiatives as a hands‑on Marketing Specialist. Focus on demand generation and content creation within a growing remote environment tailored for MSPs and MSSPs. In this full‑time role, you will manage diverse marketing projects from strategy to execution, collaborating closely with sales and product teams. With 3‑6 years of B2B marketing experience, particularly in the MSP channel, your expertise will shape campaigns that resonate with clients. You'll thrive in a fast‑paced setting, bringing your analytical skills to optimize operations and support company growth.
Responsibilities
- Execute multi‑channel demand generation campaigns
- Optimize HubSpot workflows and reporting dashboards
- Develop content across various formats for MSPs
- Manage event marketing efforts from promotion to follow‑up
- Analyze campaign performance to inform decision‑making
Requirements
- 3‑6 years of B2B marketing experience
- Direct experience in MSP/MSSP marketing
- Proficiency in HubSpot and paid social media
- Demonstrated writing skills for technical audiences
- Strong project management and analytical abilities
Utilize your marketing expertise to influence strategic decisions, enhance awareness, and support business growth in a collaborative remote team.
Skills
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