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Dynamic Performance Marketing Manager for Live Event Strategies

Twine

Canada · On-site Full-time Mid Level 4d ago

About the role

About

Drive ticket sales as a results-oriented Performance Marketing Manager. Leverage your expertise in high-impact paid media campaigns across multiple platforms to ensure event success.
This freelance role is designed for a digital marketing specialist with proven experience in live events. You will develop and execute comprehensive paid media strategies, managing budgets effectively to maximize return on ad spend and minimize costs. Proficiency in Meta, Google, and TikTok ads is essential, enabling you to optimize campaigns from launch to event day.

Leverage your marketing skills to deliver measurable results and strengthen engagement for upcoming events.
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Key Responsibilities

  • Develop full-funnel paid media campaigns across platforms
  • Optimize budgets for maximum return on ad spend
  • Set up conversion tracking with Eventbrite or Ticketmaster
  • Provide actionable insights and pacing updates
  • Analyze performance to adjust strategies accordingly

Requirements

  • Proven experience with paid advertising for live events
  • Expert in Meta Ads Manager and Google Ads
  • Understanding of conversion tracking and analytics
  • Ability to juggle multiple campaigns effectively
  • Excellent communication and reporting skills

Requirements

  • Proven experience with paid advertising for live events
  • Expert in Meta Ads Manager and Google Ads
  • Understanding of conversion tracking and analytics
  • Ability to juggle multiple campaigns effectively
  • Excellent communication and reporting skills

Responsibilities

  • Develop full-funnel paid media campaigns across platforms
  • Optimize budgets for maximum return on ad spend
  • Set up conversion tracking with Eventbrite or Ticketmaster
  • Provide actionable insights and pacing updates
  • Analyze performance to adjust strategies accordingly

Skills

EventbriteGoogle AdsMeta Ads ManagerTikTok Ads

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