E-commerce Marketing Manager, Growth Strategies

About

Our client is searching for a results-driven E-commerce Marketing Manager to lead their online sales and digital presence efforts. This is a fully remote position, providing a unique opportunity to drive growth strategies for their online store. This role offers a significant impact on the company's online success and provides a platform for strategic leadership in a fully remote capacity.

Responsibilities

• Develop and execute comprehensive marketing plans to increase website traffic, conversion rates, and customer lifetime value.
• Manage all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, and content marketing.
• Analyze website performance data, identify trends, and implement data-driven strategies to optimize campaigns and improve the customer journey.
• Develop and manage the e-commerce marketing budget, track ROI, and report on key performance indicators (KPIs) to senior management.

Requirements

• A Bachelor's degree in Marketing, Business Administration, or a related field is required.
• A minimum of 6 years of experience in e-commerce marketing, with a strong focus on online sales growth and digital strategy, is expected.
• Strong analytical skills, a creative mindset, and a proven ability to drive measurable results in a competitive online landscape.
• Excellent written and verbal communication skills, along with the ability to work independently and collaboratively in a remote team environment.
• Ability to manage multiple projects simultaneously, prioritize tasks effectively, and adapt to the fast-paced nature of e-commerce.
• Deep understanding of e-commerce platforms, analytics tools (e.g., Google Analytics), and various digital marketing channels.
• Experience with A/B testing, conversion rate optimization (CRO), and customer