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Experienced Media Buyer to Drive Pet Brand Marketing Success

Hagen Group

Canada · Hybrid Full-time Mid Level Today

About the role

About

Do you have a flair for strategic media buying and an affinity for pets? We’re looking for a talented marketer to enhance digital campaigns and engage audiences effectively. This hybrid position blends analytical thinking with creative strategy to optimize paid media campaigns across platforms like Meta, Google Ads, and more. The ideal candidate will have 3‑5 years of media buying experience and a keen understanding of digital marketing metrics. You will collaborate with various teams to align creative assets and campaign goals for maximum impact.

Key Responsibilities

  • Plan and implement digital media buying strategies
  • Handle comprehensive campaign management from strategy to reporting
  • Optimize campaigns for engagement and ROI across channels
  • Analyze and interpret performance data for strategic improvement
  • Collaborate with brand and creative teams for aligned messaging

Requirements

  • 3‑5 years of experience in media buying
  • Degree in marketing or corresponding field
  • In-depth understanding of digital media ecosystems
  • Familiarity with analytics tools like Google Analytics
  • Bilingual in French and English to cater to a diverse audience

Drive our brand's growth by leveraging your media buying expertise in a collaborative environment focused on pet care.

Job ID: #J-18808-Ljbffr

Requirements

  • 3-5 years of experience in media buying
  • Degree in marketing or corresponding field
  • In-depth understanding of digital media ecosystems
  • Familiarity with analytics tools like Google Analytics
  • Bilingual in French and English to cater to a diverse audience

Responsibilities

  • Plan and implement digital media buying strategies
  • Handle comprehensive campaign management from strategy to reporting
  • Optimize campaigns for engagement and ROI across channels
  • Analyze and interpret performance data for strategic improvement
  • Collaborate with brand and creative teams for aligned messaging

Skills

Google AdsGoogle AnalyticsMeta

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