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Digital Marketing Specialist
Makeship
Canada · On-site Full-time Mid Level 3w ago
About the role
About
Become a key player in driving marketing performance as a Digital Marketing Specialist at Makeship. Champion campaign optimization to enhance creator engagement.
In this role, Makeship seeks a highly skilled Digital Marketing Specialist with a hands-on, performance-driven approach. With 5+ years of experience in managing paid media campaigns, you will optimize efforts across Meta and Google. Responsibilities include real-time performance monitoring and executing campaigns in Klaviyo, ensuring alignment with our brand's vision.
Key Responsibilities
- Execute optimized campaigns on Meta, Google, and more
- Monitor and adjust campaigns for enhanced CPA and ROAS
- Build UTM structures for effective tracking
- Execute email campaigns in Klaviyo, focusing on segmentation
- Innovate on audience development and campaign strategies
Requirements
- 5+ years of expertise in paid campaigns
- Knowledgeable in UTM tracking methodologies
- Proficient with Klaviyo for targeted email marketing
- Strong analytical capacity to convert data into actions
- Initiative-driven and detail-oriented personality
Enhance Makeship's marketing initiatives and make a lasting impact on our community.
Skills
Google AdsKlaviyoMeta Ads
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