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Digital Marketing Specialist

Makeship

Canada · On-site Full-time Mid Level 3w ago

About the role

About

Become a key player in driving marketing performance as a Digital Marketing Specialist at Makeship. Champion campaign optimization to enhance creator engagement.

In this role, Makeship seeks a highly skilled Digital Marketing Specialist with a hands-on, performance-driven approach. With 5+ years of experience in managing paid media campaigns, you will optimize efforts across Meta and Google. Responsibilities include real-time performance monitoring and executing campaigns in Klaviyo, ensuring alignment with our brand's vision.

Key Responsibilities

  • Execute optimized campaigns on Meta, Google, and more
  • Monitor and adjust campaigns for enhanced CPA and ROAS
  • Build UTM structures for effective tracking
  • Execute email campaigns in Klaviyo, focusing on segmentation
  • Innovate on audience development and campaign strategies

Requirements

  • 5+ years of expertise in paid campaigns
  • Knowledgeable in UTM tracking methodologies
  • Proficient with Klaviyo for targeted email marketing
  • Strong analytical capacity to convert data into actions
  • Initiative-driven and detail-oriented personality

Enhance Makeship's marketing initiatives and make a lasting impact on our community.

Skills

Google AdsKlaviyoMeta Ads

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