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Field Marketing Executive

BFG GLOBAL CONSULTING

Abuja · On-site Contract 1mo ago

About the role

About the Role

AJE360/ Aje Invoicer is seeking a Field Marketing Executive to drive demand generation and direct engagement with SMEs, startups, and business communities.

This role focuses on offline marketing, networking, and event-driven lead generation to expand awareness and adoption of our products.

You will represent AJE360 in industry events, startup communities, and business ecosystems, generating high-quality leads and partnerships.

Key Responsibilities

  • Lead Generation & Field Activation: Organize and attend events, webinars, trade shows, startup meetups, and coworking hub activations.
  • Product Demonstrations: Present AJE360 products to potential users in live settings.
  • Strategic Networking: Build relationships with founders, business communities, and industry influencers who can drive referrals.
  • Partnership Support: Collaborate with the partnerships team to co-host events leveraging partner audiences.
  • Demand Generation: Create consistent top-of-funnel pipeline opportunities for the sales team.

Success Metrics (KPIs)

  • Generate at least 50 qualified leads monthly
  • Achieve 20% event-to-signup conversion rate
  • Generate ₦10 million in field-driven sales value per quarter

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