Field Marketing Manager – Growth & ABM (B2B SaaS)

About the Role

We are seeking a highly strategic and hands-on Growth Marketing Manager, Field to own and scale field marketing across the Americas. This is a high-visibility role driving pipeline, revenue impact, and go-to-market execution across Sales and Marketing teams.

This role requires strong Sales partnership, ABM expertise, and data-driven execution, with a heavy focus on pipeline influence and revenue impact. You must be experience using AI tools daily to improve marketing performance and efficiency.

Key Responsibilities

• Own and execute field marketing strategy tied directly to pipeline and revenue goals
• Build and run integrated campaigns (events, webinars, ABM, regional programs)
• Partner directly with Sales leaders and AEs to drive pipeline progression and bookings
• Identify pipeline gaps and design programs to accelerate revenue outcomes
• Own end-to-end execution: planning → launch → optimization → reporting
• Track and report on MQLs, pipeline, bookings, ROI, and performance metrics
• Use AI tools daily to improve targeting, campaign execution, reporting, and productivity
• Collaborate cross-functionally with Demand Gen, Product Marketing, Brand, and Sales Ops
• Build scalable field marketing processes, workflows, and infrastructure

Required Qualifications (MUST HAVES)

• 5+ years B2B SaaS field marketing experience, owning programs end-to-end
• Strong, proven experience in partnership with Sales teams (Sales leaders + AEs)
• Hands-on experience with ABM (Account-Based Marketing)
• Proven ability to drive pipeline and revenue impact, not just awareness
• Strong data-driven mindset — owns MQLs, pipeline, ROI, reporting
• Salesforce experience (required) – reporting, dashboards, pipeline tracking
• Experience with Marketo or similar
• Demonstrated use of AI tools in daily marketing work ( How you use AI will be part of the presentation in the interview process)
• Strong cross-functional collaboration across Sales, Marketing, Ops
• Strong communication and executive presence
• Ability to operate in fast-paced, matrixed environments

Additional Information

• Hybrid role: 50% onsite, flexible days (not fixed schedule)
• Must be able to commute into NYC office as needed
• ~10–20% travel for field events
• Strong preference for candidates seeking long-term roles (not short-term or contract work)
• High-impact role influencing regional GTM strategy and revenue growth