Field Marketing Manager (Central)

About Compugen

Compugen is Canada's largest privately-owned Technology Ally. To innovate industries, transform businesses, connect communities, and drive meaningful change, we must think bigger, reach broader, and act bolder. Through knowledge, curiosity, and collaboration, Compugen helps organizations delivering experience by design. This is what it means to be human-centered and technology-enabled.

Dreaming, designing, and delivering isn't just a mantra for us — it's a way of life. We believe that technology is the conduit, but our people – they are the connection that truly makes the magic happen!

Our Culture

We are a human-centered culture where we prioritize your well-being and are invested in helping you reach your fullest potential. We're not only focused on achieving our goals — we're dedicated to helping you achieve yours.

If you're relentlessly curious, driven to make a difference, and collaborative at the core, then you belong with us.

Position Overview

At Compugen, we’re on a mission to help organizations realize new possibilities. The Field Marketing Manager (Central) is the connection between national initiatives and regional opportunities—translating strategy into action and creating programs that drive meaningful engagement, qualified pipeline, and measurable revenue impact.

This role is built for a tenured marketer with direct experience in the technology space and a deep understanding of how marketing tactics align with sales priorities to deliver growth. The Regional Field Marketing Manager will collaborate with marketing line of business peers and regional sales leaders to capitalize on corporate initiatives while building and managing a regional go-to-market strategy.

This role is results-driven and measured by ROI, pipeline contribution, and regional performance metrics. If you thrive on collaboration, creativity, and data-driven impact—and can turn marketing strategy into field-level execution that generates results—this opportunity will allow you to shape how Compugen differentiates in the market and accelerates growth in our regions.

Key Responsibilities

• Conduct market research and competitive analysis to identify regional trends, opportunities, and whitespace for growth.
• Develop and execute integrated regional go-to-market (GTM) plans that align with corporate marketing objectives, partner priorities, and regional sales strategies.
• Collaborate with the creative, partner, product, and promotional marketing leaders to build and adapt regional programs from corporate initiatives for in-region execution.
• Lead and execute regional internal events, trainings, High Value Days, and ensuring each aligns with goals, audience needs, and Compugen best practices.
• Act as project manager for all regional marketing initiatives, using ClickUp to manage timelines, deliverables, dependencies, and cross-team collaboration.
• Partner with regional sales leaders to align marketing programs with territory plans and develop go-to-market strategies that drive both brand and demand.
• Partner with the Creative Director to ensure consistent brand storytelling across all programs, maintaining high standards for creative execution and message alignment.
• Manage regional marketing budgets and coordinate with the Partner Marketing team to track MDF-eligible spend, proactively determine campaigns, and ensure efficient allocation of partner funds tied to measurable ROI.
• Facilitate monthly internal reviews with sales and marketing peers to assess performance, campaign effectiveness, and pipeline contribution.
• Lead quarterly business reviews (QBRs) with senior marketing and sales leaders, presenting regional outcomes, ROI analysis, and forward-looking recommendations.
• Create a clear feedback loop by conducting post-initiative debriefs to capture lessons learned and identify process improvements for future projects.
• Provide consistent status updates and pulse communications to sales on wins, research, insights, opportunities, campaigns, and presentations on a bi-monthly cadence.
• Participate in and/or lead sales enablement, training, and planning sessions to ensure proactive alignment with regional needs and priorities.
• Continuously evaluate and improve marketing processes, tools, and workflows to increase efficiency, accountability, and visibility across regional programs.

Skills & Qualifications

• Minimum 5+ years of experience in management-level experience with field, partner, product, or digital marketing
• Minimum 5+ years experience in the technology industry (hardware, software, or IT services).
• Minimum 5+ years of experience marketing (hardware, software, or IT services).
• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven success in developing and managing integrated marketing programs that drive measurable pipeline and revenue impact.
• Strong experience in managing large budgets, reporting, and return on investment
• Strong experience in project management, including planning, scheduling, and budgeting for marketing initiatives.
• Demonstrated ability to coordinate cross-functional teams, manage deliverables, and meet deadlines in a fast-paced environment.
• Exceptional collaboration, presentation, and facilitation skills with the ability to build trust, alignment, and engagement across teams.
• Exceptional written and verbal communication skills with the ability to present confidently to cross-functional teams and senior leadership.
• Bilingual (French/English) considered an asset.

Desired Tools

• 5+ years of experience working in a marketing automation tool (HubSpot preferred).
• 5+ years of experience working in a CRM system (Microsoft Dynamics preferred).
• Experience collaborating with OEM partners and managing partner portals a plus.
• Proficiency in project management tools like Click Up required
• Proficiency in Microsoft Office Suite, including Teams, Sharepoint, and Outlook.

What Compugen Offers You

• Exciting, fast-paced challenging work environment
• A culture where authenticity and diversity are valued
• Professional development
• Participation in Women in Technology Network
• Opportunities to give back to our local communities
• Collaborative supportive team members
• Remote work/hybrid work options
• Work/life flexibility

Equity Statement

At Compugen, we are committed to diversity, equity and inclusion. We actively recruit from all groups, including women, Indigenous people, persons with disabilities and members of visible minorities. We recognize the importance of removing barriers to participation and provide accommodation upon request to all applicants throughout the recruitment process. If you require an accommodation, our People & Culture representatives will work with you to meet your needs in a confidential and respectful manner. We believe everyone deserves a seat at the table-and we are taking deliberate action to make this a reality.