Growth Engineer

Role Overview

Nomic is hiring a Growth Engineer to build automated and agentic marketing systems to expand market coverage across the United States. The goal is to systematically get Nomic in front of every relevant AEC firm and practitioner in the U.S. (~15,000–20,000 total) and convert that exposure into intro and demo calls.

Strong software engineering experience is required; marketing experience is not. This is not a traditional marketing role and success is measured on coverage, engagement, and meetings booked.

You will design, engineer, and operate agentic systems combining outbound, events, paid retargeting, and influencer distribution into a coordinated growth engine.

What You'll Own: Building and Operating High Quality Agents for Marketing

Market Coverage & Systems

• Build and maintain internal tools to map the U.S. AEC market (accounts, roles, personas).
• Design systems to repeatedly reach and re-engage this universe across channels.
• Ensure consistent exposure until intro or demo conversations happen with the Revenue team.

Outbound & Engagement Loops

• Own cold outbound strategy across email and LinkedIn.
• Design agentic sequencing logic that adapts based on engagement signals (opens, clicks, replies).
• Route engaged prospects into follow-ups, retargeting, and sales conversations.

Paid Retargeting & Ads

• Run retargeting across LinkedIn and other platforms for email-engaged prospects, website visitors, and pipeline and CRM audiences.
• Coordinate ad messaging with outbound and event activity.
• Allocate spend by funnel stage, not vanity metrics.

Events & Conference Leverage

• Turn conferences and speaking engagements into pipeline accelerators.
• Run and eventually automate pre-event and post-event outbound and retargeting.
• Identify and execute smaller, high-signal regional and local industry events.

Influencer Distribution

• Identify and manage relationships with key AEC influencers.
• Coordinate paid influencer campaigns tied to product launches and updates.
• Use influencers as a predictable distribution channel, not organic hope.

Automating Our Engineering-to-Release Marketing Pipeline

• Build automated systems that convert new customer features and capability improvements into social posts/email content ready to be posted.

What You Will Not Be Responsible For

• Brand design or visual identity.
• Long-form content production.
• PR or press.
• "Awareness" campaigns without a meeting goal.

Success Looks Like

• A large percentage of the U.S. AEC market touched multiple times in 12–18 months.
• Clear engagement and re-engagement loops across channels.
• Consistent intro and demo volume with qualified firms.
• Repeatable, scalable systems that do not depend on one-off campaigns.

Ideal Background

• Software engineer with 'full stack' experience (must pass a coding interview).
• Experience working with a finite, known ICP (account-based or vertical SaaS).
• Deep comfort with CRM systems (HubSpot), outbound tooling, and ad platforms.
• Strong systems thinker who optimizes flows, triggers, and coverage.
• Accountable to meetings, pipeline, or revenue—not just clicks.

Bonus if You Have

• Experience in AEC, construction, engineering, or other vertical SaaS.
• Experience pairing outbound with paid retargeting.
• Experience working closely with founders or execs.

Why This Role is Unique

• You are solving a coverage problem, not a branding problem.
• The target market is known, finite, and high-value.
• You will work directly with the CEO, Revenue and product team.
• You will shape how Nomic reaches and wins the U.S. AEC market.

How to Apply

Send a short note describing:

1. A system you’ve built to reach a defined market.
2. How you’d approach saturating a 15,000-account universe in 12 months.
3. Tools and channels you’ve used to drive meetings or pipeline.