Growth Manager B2C

About the Role

• We are seeking a Growth Manager B2C to lead customer acquisition and revenue growth across our consumer learning programs.
• You will be responsible for driving enrolments, managing the sales funnel, and improving conversion across all B2C channels.

Key Responsibilities

• Lead B2C growth strategy and drive student acquisition targets
• Manage the full sales funnel from lead generation to conversion
• Supervise and support the B2C growth team to achieve targets
• Develop and execute campaigns to improve conversion rates
• Engage prospective learners and optimize customer journey experience
• Track performance metrics and manage CRM reporting
• Collaborate with Marketing and Product teams to improve acquisition strategies.

Qualifications

• B.Sc / HND in Business Administration, Marketing, Economics, or related field
• Professional certifications in Sales or Marketing are an added advantage
• Experience in EdTech, digital products, or subscription-based services is a plus
• Familiarity with CRM tools and performance dashboards.

Requirements:

• 4–6 years’ experience in sales, growth, or customer acquisition roles
• Proven track record of meeting or exceeding revenue targets
• Strong leadership and team management skills
• Excellent communication and persuasion abilities
• Data-driven mindset with the ability to analyze performance