Growth Marketing Coordinator

About

Were looking for a highly organized, early-career marketer to support and accelerate our marketing execution across content, campaigns, and operations. This is a hands-on, execution-focused role where youll work closely with a Senior Product Marketing Manager to bring campaigns to life, keep projects moving, and help scale our marketing efforts.

If youre someone who enjoys building, organizing, and learning fast this role offers exposure to all areas of B2B SaaS marketing, including demand generation, content, events, and analytics.

What Youll Do

Marketing Operations & Project Support

• Help manage marketing projects (campaigns, content, launches)
• Track tasks, timelines, and deliverables in Slingshot
• Ensure projects stay on schedule and teams remain aligned
• Assist in improving workflows and organization

Content & Distribution

• Publish and manage blog content (WordPress)
• Repurpose content into:
  • Social posts
  • Email campaigns
  • Paid ad variations
• Help manage and maintain social media calendars
• Support basic video content creation (short-form clips, reels, TikTok)
• Identify and optimize outdated or underperforming content

Campaign Execution

• Assist in executing campaigns across:
  • Email
  • Paid social
  • Webinars
• Help build and QA email sends and follow-ups
• Support landing page updates and campaign rollouts

SEO & Research Support

• Assist with keyword research and SEO optimization
• Help maintain and update the SEO content calendar
• Track performance of blog content and landing pages
• Identify opportunities to improve rankings and traffic

Channel & Growth Research Support

• Assist in researching new ways to reach target audiences, including:
  • Newsletters
  • Sponsorships
  • Communities
  • Emerging platforms
• Help gather insights on competitors and industry trends
• Support testing of new channels and initiatives
• Coordinate execution once direction is defined

AI & Workflow Support

• Use AI tools to support content creation and research
• Assist in identifying repetitive tasks and improving efficiency
• Help implement simple automation workflows (Zapier, Make, etc.)

Website & CRO Support

• Help update website content and perform QA checks
• Assist with A/B tests and basic conversion optimization tasks
• Identify opportunities to improve conversion

Events & Launch Support

• Support In Person and Virtual event coordination (logistics, follow-ups)
• Assist with product launch execution, task management and asset coordination

Customer & Market Support

• Help manage presence on platforms like G2 and Capterra
• Assist with collecting and organizing customer stories
• Support competitive research and synthesize insights

What Were Looking For

• Bachelor's degree in Marketing
• 02 years of experience in marketing, internships, or related work
• Strong organizational and project management skills
• Detail-oriented with strong follow-through
• Comfortable learning new tools and working across multiple tasks
• Strong written communication skills
• Interest in B2B SaaS, marketing, and growth

Nice to Have:

• Experience with tools like HubSpot, WordPress, GA4, Canva, or similar
• Familiarity with AI tools (ChatGPT, Claude, etc.)
• Basic understanding of digital marketing channels (email, SEO, paid, social)

Infragistics is an equal opportunities employer