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Growth Marketing & GTM Operations Manager
IS Recruitment
Remote · South Africa Full-time Mid Level R40k – R50k/mo 2d ago
About the role
Why this role matters
We’re not looking for a traditional marketer. We’re looking for someone who wants to build the engine behind a company with purpose — someone who cares about impact, but also loves structure, data, and making things work.
This role is ideal if you:
- Want to bring more meaning into your work.
- Already have a strong sense of purpose and want to apply it in a high‑growth environment. You’ll sit at the centre of our go‑to‑market function — making everything sharper, cleaner, and more effective.
What you’ll be doing
This is a hands‑on, high‑impact role spanning growth, operations, and execution:
GTM Data & CRM
- Own data quality: sourcing, cleaning, enriching, segmenting
- Manage and improve CRM structure, workflows, and hygiene
- Ensure we have reliable, usable GTM data
Outbound & Growth
- Write and optimise outbound email sequences
- Work closely with BD to test messaging and improve conversion
- Turn insights into repeatable campaigns
Reporting & Insight
- Build clear, actionable reporting on pipeline, campaigns, and performance
- Help leadership understand what’s working — and what isn’t
- Improve attribution and funnel visibility
Community, PR & Events (supporting)
- Support community‑building and engagement initiatives with existing customers
- Coordinate PR and event activity (planning, execution, follow‑up)
- Ensure everything ties back into pipeline and impact
What we’re looking for
- +-4 years in growth marketing, marketing ops, demand gen, or a hybrid role
- Strong hands‑on CRM experience (Hub Spot/Salesforce or similar)
- Experience building and running outbound email campaigns
- Analytical and structured — you bring order to messy GTM data
- Comfortable switching between strategy and execution
- Strong writer and communicator
Nice to have
- Background in fintech, B2 B Saa S, payments, or regulated industries
- Experience with marketing automation, enrichment, and sequencing tools
- Exposure to PR, events, or community‑led growth
- Understanding of attribution, lifecycle stages, and funnel metrics
What success looks like
- Clean, reliable CRM and GTM data
- Outbound campaigns that improve over time through testing
- Clear reporting that drives better decisions
- A more efficient, aligned, and scalable go‑to‑market engine
Why join
- You’ll own critical infrastructure, not just campaigns
- You’ll work directly with founders and shape how we grow
- You’ll see the direct impact of your work on revenue and direction
- You’ll operate across disciplines — not stuck in a silo
- You’ll have the opportunity to build a career that aligns with purpose and impact .
Skills
HubSpotSalesforce
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