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Growth Marketing Manager

Bluebird

Utrecht · On-site Full-time Yesterday

About the role

About the role Role: Growth Marketing Manager Location: Utrecht Language: English WFH policy: Hybrid (3 days p/w) Industry: Rental & Events Management Product: Rental Business Management Software Size and functions of local team: 100+ FTE, 7 in CAN, 2 in DACH, Marketing Team of 10+

Role description: Part of the Digital & Brand Team (w/ Performance, Social, Content & Events) Prio 1: Website Management, Landing Pages, CRO, A/B Testing, User Funnels Prio 2: Integrated Campaigns; connecting all of the different channels Prio 3: Owning tracking, attribution, reporting (mainly regarding website) Prio 4: SEO and AI search (don't have anyone that owns this at the moment)

Unique about the company: At $10mio ARR, growing at 40% YoY, €20mio Series A Dec '23 Global business, focus on US/EU/APAC, ADS is $1k to $25k ARR Mainly product-led, 5,000+ customers, founder is from the space Average age is ~30, 25 different nationalities, culture is important Signing 100-130 new customers p/m, out of 400 SQL's

Must haves: 3-5 years experience in a similar role (B2B SaaS/Agency/B2C App) Website Optimization, CRO, A/B Testing

Nice to haves: B2B SaaS experience SEO & GEO experience

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