Growth Marketing Manager
Care Access
About the role
About Care Access
Care Access is working to make the future of health better for all. With hundreds of research locations, mobile clinics, and clinicians across the globe, we bring world‑class research and health services directly to communities that often face barriers to care. We are dedicated to ensuring that every person has the opportunity to understand their health, access the care they need, and contribute to the medical breakthroughs of tomorrow.
Through programs like Future of Medicine, which makes advanced health screenings and research opportunities accessible to communities worldwide, and Difference Makers, which supports local leaders to expand their community health and wellbeing efforts, we put people at the heart of medical progress. Through partnerships, technology, and perseverance, we are reimagining how clinical research and health services reach the world.
How This Role Makes a Difference
The Growth Marketing Manager will be the critical link between our digital marketing team and our technical and SEO‑driven digital efforts. This role requires a blend of technical expertise, UX/UI knowledge, and data‑driven decision‑making to optimize our digital experiences, improve search performance, and drive conversions across our platforms.
How You’ll Make an Impact
SEO & Digital Optimization
- Own and execute SEO strategy (technical SEO, on‑page optimizations, structured data, page speed improvements).
- Conduct site audits and provide recommendations to enhance organic search rankings and user engagement.
- Implement A/B testing and UX improvements to optimize conversion rates and reduce friction.
Technical Implementation & Website Management
- Collaborate with developers and designers to modify and optimize the digital user experience (landing pages, forms, mobile UX, etc.).
- Track, analyze, and improve website performance metrics (page speed, user flow, bounce rates).
- Manage and improve tracking pixels, tags, and analytics (Google Tag Manager, GA4, Looker Studio).
- Oversee schema markup, metadata optimization, and internal linking strategies.
Data‑Driven Growth & Reporting
- Build dashboards and reports to track SEO performance, website engagement, and conversion rates.
- Develop strategies to improve our customer acquisition funnel, with a focus on usability and accessibility.
- Work with cross‑functional teams (marketing, tech, and operations) to drive data‑backed marketing strategies.
Collaboration & Strategy
- Partner with content, creative, and paid media teams to align digital marketing initiatives with SEO and user experience best practices.
- Stay ahead of emerging trends in search, web performance, and digital UX to implement cutting‑edge solutions.
- Ensure all digital experiences are optimized for both search engines and real users (UX/UI best practices).
- Turn participant feedback into actionable improvements.
- Other ad‑hoc responsibilities/projects as the need arises.
The Expertise Required
Experience
- 5+ years of experience in SEO, technical marketing, and digital user experience.
Technical Proficiency
- Comfortable using HTML, CSS, and JavaScript.
Data‑Driven & Analytical Skills
- Experience with GA4, Google Tag Manager, PowerBI, Hotjar, or similar tools.
User‑Focused
- Understanding of UX/UI principles and how to design intuitive, high‑converting digital experiences.
Problem Solving
- Ability to diagnose website issues, optimize performance, and improve conversion pathways.
Collaboration
- Ability to work across teams, bridging the gap between marketing, developers, and content creators.
Detail‑Oriented & Strategic
- Ability to see the big picture while executing with precision.
Certifications/Licenses, Education, and Experience
- Minimum education: Bachelor’s degree in Marketing or a similar field.
How We Work Together
- Location: Remote within the United States (100% remote work environment).
- Travel: Less than 10% travel; occasional national planned travel may be required.
- Physical Demands: Ability to use keyboards and other computer equipment.
- Salary Range: $100,000 – $130,000 USD per year (full‑time).
Benefits & Perks (US Full‑Time Employees)
- Paid Time Off (PTO) and Company Paid Holidays
- 100% employer‑paid medical, dental, and vision insurance plan options
- Health Savings Account (HSA) and Flexible Spending Accounts (FSA)
- Bi‑weekly HSA employer contribution
- Company‑paid Short‑Term Disability and Long‑Term Disability
- 401(k) Retirement Plan with company match
Diversity & Inclusion
We work with and serve people from diverse cultures and communities around the world. We are stronger and better when we build a team representing the communities we support. We maintain an inclusive culture where people from a broad range of backgrounds feel valued and respected as they contribute to our mission.
We are an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
Care Access is unable to sponsor work visas at this time.
Skills
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