Head of Marketing & Products
Amundi
About the role
About the Role
The Head of Marketing & Products will define and lead Amundi UK’s marketing and product agenda, translating Group strategy into compelling, market relevant propositions for the UK. In this senior strategic role, he/she will provide day to day leadership to the retail Marketing & Product team and exercise an operational coordination role to the UK Institutional Marketing and UK ETF Marketing officer, ensuring consistent, high quality execution across channels.
As the UK lead for retirement solutions, he/she will own the development, go to market strategy and governance of the retirement proposition. More broadly, he/she will be accountable for aligning product and marketing activity with regulatory requirements, client needs and commercial priorities, while partnering closely with sales, investment, risk & compliance and Group stakeholders to drive growth and deliver measurable client impact.
Main Accountabilities
Strategic leadership
- Define and drive the UK marketing & product strategy in line with Amundi Group priorities and UK commercial objectives.
- Translate strategic priorities into clear product roadmaps, marketing plans and KPIs to support growth across institutional, wholesale and retail channels.
- Ensure all marketing and product activities meet FCA and Group regulatory requirements and internal policies.
- Manage budgets, monitor product profitability and ensure efficient marketing spend linked to measurable outcomes.
Retirement solutions (UK referent)
- Own the development, positioning, go‑to‑market of Amundi UK’s retirement proposition (DC/DB, workplace, advisers and platforms).
- Coordinate cross‑functional delivery (investment, solutions, sales, legal, compliance, operations) to ensure propositions are market‑fit and compliant.
Product governance and lifecycle management
- Oversee product governance: approvals, launches, registrations/de‑registrations, and lifecycle optimisation to manage costs and impact on P&L.
Marketing, brand and digital
- Lead integrated marketing campaigns to increase brand visibility, support sales and drive client engagement.
- Leverage Group digital capabilities and analytics to improve targeting, measurement and client experience.
- Ensure marketing materials and web content are accurate, compliant and aligned with Group standards.
Team leadership
- Line‑manage the retail Marketing & Product Specialists: set priorities, coach, develop talent and manage performance.
- Work closely with UK Institutional & UK ETF Marketing colleagues to ensure full alignment and clear visibility and coordination of all UK initiatives.
- Build a collaborative, high‑performing team culture and coordinate closely with the Marketing & Product Business Line functions across the Group.
- Partner with sales, distribution, D&W client experience investment, legal, compliance and operations to ensure product and marketing initiatives are commercially viable and operationally deliverable.
What we offer:
- A senior leadership role with real influence on Amundi’s UK growth and product strategy.
- Opportunity to shape a strategic retirement proposition and to work closely with Group and local senior stakeholders.
- Collaborative, high‑performing environment with investment in development and digital capabilities.
Requirements
- Significant senior experience (typically 8-12+ years) in product and/or marketing leadership within asset management or financial services.
- Proven track record in retirement solutions or closely related product areas.
- Familiarity with UK retirement platforms and advisers ecosystem.
- Experience in product governance, product lifecycle management and registration processes.
- Deep understanding of the UK institutional, intermediary and retail markets and regulatory environment (FCA, pensions regulation).
- Strong strategic thinking with hands on delivery capability and P&L awareness.
- Proficiency in digital marketing, campaign management and data driven decision making.
- Strong leadership and people management skills in a matrixed organisation.
Education
- Postgraduate degree in relevant field
About Amundi
Premier gérant d'actifs européen parmi les 10 premiers acteurs mondiaux (1), Amundi propose à ses 100 millions de clients - particuliers, institutionnels et entreprises - une gamme complète de solutions d'épargne et d'investissement en gestion active et passive, en actifs traditionnels ou réels. Cette offre est enrichie de services et d'outils technologiques qui permettent de couvrir toute la chaîne de valeur de l'épargne. Filiale du groupe Crédit Agricole, Amundi est cotée en Bourse et gère aujourd'hui près de 2 300 milliards d'euros d'encours (2). Ses six plateformes de gestion internationales (3), sa capacité de recherche financière et extra-financière, ainsi que son engagement de longue date dans l'investissement responsable en font un acteur de référence dans le paysage de la gestion d'actifs.
Les clients d'Amundi bénéficient de l'expertise et des conseils de 5 500 professionnels dans 35 pays.
Amundi, un partenaire de confiance qui agit chaque jour dans l'intérêt de ses clients et de la société.
(1) Source : IPE « Top 500 Asset Managers » publié en juin 2025 sur la base des encours sous gestion au 31/12/2024 (2) Données Amundi au 30/06/2025 (3) Paris, Londres, Dublin, Milan, Tokyo et San Antonio (via notre partenariat stratégique avec Victory Capital)
Skills
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