Head of Marketing - Retail & Distribution

Key responsibilities

• Lead execution across campaigns, content, listings, paid media, and creative; drive revenue contribution, conversion, and ROI
• Own and manage the marketing budget; allocate spend based on ROI, strategic importance, and stock availability; track spend and optimise allocation continuously
• Align Sales, Brand Managers, Directors, and Vendors; manage expectations, approval processes, and structured reporting
• Execute campaigns across B2B and B2C to drive reseller sellout and enduser demand
• Improve listing quality and conversion; ensure SEO and content consistency; drive marketplace performance
• Lead the marketing team across campaigns, content, creative, and operations; implement workflows and systems; build accountability and a performance culture

Requirements

• 7–10+ years of marketing experience in retail, distribution, or ecommerce
• Proven team leadership experience
• Proven experience managing budgets and ROI
• Strong stakeholder management experience
• Commercial thinking, datadriven decision making, strong communication, operational excellence, and ability to manage complexity