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Creative Media & Graphic Designer / Content Creator

Ford's Produce

Raleigh · On-site Full-time From $20/hr 1mo ago

About the role

Company Overview

Ford’s Gourmet Foods is a family-owned company based in Raleigh, North Carolina, founded in 1992.

Our brands include:

  • Bone Suckin’ Sauce® – award-winning barbecue sauces, mustards, and seasonings
  • Fire Dancer® Jalapeño Peanuts
  • Southern Yum® Pecan Brittle

Our products are sold through retailers, distributors, and online across the United States.

Job Overview

Ford’s Produce / Ford’s Gourmet Foods is seeking a Creative Media & Graphic Designer / Content Creator to support our family-owned food brands including: Bone Suckin’ Sauce®, Fire Dancer®, and Southern Yum®.

This role combines graphic design, photography, video production, social media content creation, website support and marketing design. The ideal candidate enjoys both creative work and hands-on production and will help visually grow our brands across digital, print, and social platforms.

Key Responsibilities

Graphic Design & Marketing Materials

  • Design product labels, advertisements, banners, brochures, catalogs, flyers, and promotional materials.
  • Create graphics for websites, email campaigns, and social media.
  • Design online advertisements and marketing graphics.
  • Maintain brand consistency across all marketing materials.
  • Assist with trade show booth design, banners, and printed materials.

Social Media Content Creation

  • Shoot BBQ recipe videos featuring Bone Suckin’ Sauce products.
  • Create and edit TikTok videos, Instagram Reels, and YouTube Shorts.
  • Capture behind-the-scenes content, product demonstrations, and brand storytelling videos.
  • Format content for different social media platforms.
  • Maintain an organized digital library of social media photos and videos.

Photography

  • Photograph food products for marketing and e-commerce.
  • Capture cooking scenes and lifestyle photography for brand promotion.
  • Ensure accurate product representation using proper lighting and composition.

Video Production

  • Record video using professional cameras, lighting, and stabilization equipment.
  • Plan video shoots including scripts, shot lists, and storyboards.
  • Edit videos using professional software such as Adobe Premiere Pro and After Effects.
  • Produce polished, engaging videos for marketing and educational use.

Website & Digital Marketing

  • Assist with website design and updates using CMS platforms such as WordPress.
  • Create and upload website graphics and marketing content.
  • Help implement SEO improvements including metadata and site structure.
  • Assist with email marketing campaigns including graphic design and layout.

Packaging & Product Development

  • Create packaging mockups and product concept visuals.
  • Assist with visual development for new product launches.

Printing & Production

  • Operate in-house printing equipment when needed.
  • Prepare files for print production and check proofs for quality.

Administrative & Customer Support (Occasional)

  • Answer company phones occasionally and direct calls appropriately.
  • Assist customers with phone orders when needed.
  • Provide basic product information to customers calling about company brands.

Data & File Management

  • Maintain organized digital folders for design assets and marketing materials.
  • Back up files regularly on company storage systems.

Skills & Qualifications

  • Graphic design experience (Adobe Creative Suite preferred).
  • Photography skills, particularly food or product photography.
  • Video shooting and editing experience.
  • Experience creating short-form social media video content.
  • Understanding of social media platforms including TikTok, Instagram, Facebook, and YouTube.
  • Basic knowledge of WordPress or website CMS platforms preferred.
  • Creative mindset with strong attention to detail.
  • Ability to work independently in a small business environment.

Preferred Experience

  • Experience with BBQ cooking content, recipe videos, food marketing, or brand storytelling is highly valued.

Requirements

  • High School Diploma or GED
  • Must pass criminal background check
  • Must pass pre-employment drug screen
  • Must pass pre-employment math and reading testing and Clerical Test
  • Candidates must Provide a Portfolio which includes Both Video and Graphic design experience.

Benefits

  • Competitive Benefits Package including:
    • Health Insurance (Employer Paid)
    • Health Savings Account
    • Life Insurance (Employer Paid)
    • 401K with employer 4% match
    • Employee Discounts
    • Paid time off (Employer Paid)
    • Vacation (Employer Paid)
    • Referral program (Employer Paid)
    • AAA membership (Employer Paid)
    • Accident Policy (Employer Paid)
    • Monthly Produce Box
    • Thanksgiving Turkey
    • Anniversary Recognition
    • Christmas Awards Party
    • Christmas Bonus

Plus, choose from a range of optional benefits to personalize your coverage:

  • Dental and vision insurance plans to meet your individual needs
  • Aflac supplemental insurance for added protection against illness or injury

Work Environment

Work takes place in an office and warehouse environment including:

  • Concrete floors
  • Open office workspace
  • Stairs
  • Warehouse setting

Skills

Adobe Creative SuiteAdobe After EffectsAdobe Premiere ProFacebookInstagramInstagram ReelsPhotographySEOSocial MediaTikTokVideo ProductionWordPressYouTube Shorts

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