Innovation Brand Manager

Shape the future of beloved brands with WK Kellogg Co as an Innovation Brand Manager in Mississauga, Canada. Drive strategic innovation for brands like Special K and Kashi to enhance consumer experiences.

This full-time, onsite role involves leading brand strategy and managing innovation projects within a collaborative environment. Your analytical skills will guide data-driven decision-making, ensuring successful in-market execution. Key responsibilities include overseeing brand planning cycles and leveraging market insights to influence product innovation.

Key Responsibilities

• Manage annual innovation planning for various brands
• Develop ideas throughout the innovation cycle from inception to execution
• Own budgeting, P&L management, and reporting for innovation projects
• Collaborate with cross-functional teams to refine marketing strategies
• Analyze market trends and competitor insights to inform decisions

Requirements

• Bachelor's degree in business or marketing
• 3-5 years of brand marketing experience
• Strong leadership and project management skills
• Proficiency in analyzing data and market insights
• Ability to work collaboratively in a fast-paced environment

Elevate beloved brands through strategic innovation and analytical thinking as our next Brand Manager at WK Kellogg Co.