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Business Marketing Lead

Jobgether

Remote · Canada Full-time Lead 2mo ago

About the role

Shape the future of decentralized ecosystems by leading business marketing strategies. Collaborate with stakeholders to launch impactful initiatives in an agile, remote environment.

As a Business Marketing Lead, you will draw on your rich expertise of over 5 years in B2B growth or product marketing. This role blends strategy with hands-on execution, requiring you to design winning co-marketing initiatives and translate intricate concepts into engaging narratives. By managing various workstreams, you will ensure timely execution and build frameworks that enhance performance.

Key Responsibilities

  • Drive execution of strategic marketing initiatives
  • Identify co-marketing opportunities and plan campaigns
  • Lead events and announcements with external partners
  • Develop key marketing materials for institutional audiences
  • Track campaign effectiveness using data insights

Requirements

  • Minimum 5 years of experience in growth marketing
  • Proven success in managing external partnerships
  • Excellent ability to simplify technical concepts
  • Data-driven approach to campaign tracking
  • Experience with AI automation for efficiency

Harness your autonomy and initiative to influence marketing strategies in the rapidly evolving tech landscape.

Skills

AI Automation

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