Integrated Marketing Campaign Manager

About

A leading online marketplace company is seeking an Integrated Marketing Campaign Manager to support their dynamic team.

Role Details

• Location: Brooklyn, NY
• Schedule: Hybrid (2 days onsite, 3 days remote)
• Type: Contract role until Jan 2027

Responsibilities

• Lead the development and execution of integrated campaign plans across multiple channels, including email, social, video, and community initiatives.
• Drive YouTube content strategy by identifying opportunities, developing concepts, and overseeing series frameworks in collaboration with production teams.
• Create and maintain scalable campaign playbooks to ensure best practices and repeatable success.
• Explore and implement automation to optimize campaign workflows, reducing manual effort while maintaining quality.
• Partner with analytics and CRM teams to design measurement strategies, define success metrics, set up experiments, and analyze results to inform future campaigns.

Qualifications

• Over 4 years of experience in integrated marketing, video strategy, or related fields within a brand, agency, or marketplace environment.
• Strong passion for video-first content, with a proven track record of building and executing video strategies and collaborating with production teams.
• Demonstrated ability to develop new, innovative campaign approaches and build scalable processes.
• Skilled in managing ambiguity, building from scratch, and driving projects forward without predefined frameworks.
• Proficient in designing and executing experiments, analyzing data, and translating insights into strategic improvements.