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Junior Marketing Specialist

O2 Digital Creative Agency

Pittsburgh · Hybrid Full-time Entry Level Today

About the role

Overview

O2 Digital Creative Agency is currently seeking a Junior Marketing Specialist who will be responsible for collaborating with a talented team to help execute marketing strategies, support content creation, analyze campaign performance, and coordinate promotional activities. This role is ideal for someone who is eager to learn, detail-oriented, and is passionate about marketing.

We create a variety of web-based solutions for our clients – from simple brochure sites, to e-commerce sites, mobile apps, and custom business management software platforms. In every project, we strive to provide a new and unique experience for our clients, through the use of innovative technology and the latest industry standards.

Responsibilities

Your day-to-day activities will require and involve:

  • Assist in planning and executing digital marketing campaigns for web development and software solutions
  • Support content creation, including blog posts, case studies, website copy, and email newsletters
  • Optimize website content for SEO and assist with keyword research
  • Monitor and report on marketing campaign performance using analytics tools (Google Analytics, SEMrush, etc.)
  • Assist with paid digital advertising (Google Ads, Meta Ads, LinkedIn Ads)
  • Conduct competitor research and stay updated on industry trends in website and software development
  • Handle administrative tasks related to marketing and client communications

Qualifications

Serious Candidates Should Possess:

  • Bachelor’s degree (or working towards one) in Marketing, Communications, Business, or a related field
  • Strong written and verbal communication skills, with an eye for detail
  • Familiarity with digital marketing, SEO, and social media strategies
  • Basic knowledge of Google Analytics, Google Ads, and content management systems (WordPress, Webflow, etc.) is a plus
  • Experience with design tools like Canva, Figma, or Adobe Creative Suite is beneficial
  • Analytical mindset with the ability to interpret marketing data
  • Interest in technology, web development, and software solutions is a plus
  • Eagerness to learn and grow within a marketing team

Benefits

Perks as an O2DCA Team Member:

  • Hybrid work environment; Primarily remote with monthly in-office workdays
  • Generous percentage Employer-Paid Medical and Dental Plan offerings
  • Retirement Plan options
  • 3 Weeks Paid Time Off (PTO)
  • 12 Paid Holidays
  • Incredibly talented and inspiring colleagues who know how to blend their creative endeavors into their work
  • Positive, Uplifting, Relaxed working environment

Skills

Adobe Creative SuiteCanvaFigmaGoogle AdsGoogle AnalyticsLinkedIn AdsMeta AdsSEMrushSEOWordPressWebflow

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